Financial Public Relations & Marketing Professionals
Vested is a world-leading integrated marketing and communications consultancy focused exclusively on financial services. Founded with a mission to help shape a financial services system that is more accessible, transparent and sustainable, today we work with some of the most exciting brands across banking, fintech, investing, wealth management, insurance and personal finance.
Our team combines deep financial services expertise with creative thinking, helping clients solve business challenges through integrated communications, content, social media, creative campaigns and earned media.
As a Vestie, you'll be part of a business that values curiosity, entrepreneurship and continuous learning. We're proud to challenge the status quo, support one another and create work that makes finance easier to understand and engage with.
We're looking for an experienced Senior Account Manager, Account Director or Associate Director to join our growing UK team, leading integrated communications programmes for some of the most recognised and innovative brands in personal finance. This role is ideal for someone who combines deep finance services expertise with strong campaign instincts and a passion for creating work that genuinely resonates with audiences, be that retail consumers, institutional audiences or SMEs.
You will lead client relationships, develop integrated communications strategies, mentor team members and play an active role in growing both our clients and our business. We are looking for somebody with the experience of driving forward proactive newsroom accounts, with strong media connections to make them successful.
It is desirable that candidates have experience working with brands across areas such as mortgages, savings, investing, wealth management, pensions, retirement and broader financial wellbeing.
Responsibilities Include
Leading integrated communications programmes from strategy through execution
Acting as a trusted advisor to clients, providing strategic counsel and creative ideas that support business objectives
Developing campaigns that combine earned, owned, shared and paid channels
Building compelling narratives that make complex financial topics engaging and accessible
Leading content programmes including thought leadership, executive profiling, social media and campaign assets
Identifying proactive opportunities to generate awareness, engagement and business impact
Managing and mentoring account teams to ensure work is delivered to the highest standard
Building strong relationships with senior client stakeholders
Helping lead planning workshops, annual strategy sessions and campaign development meetings
Supporting and contributing to new business pitches and agency growth initiatives
Working closely with specialists across content, creative, social and digital disciplines to deliver integrated programmes
The Ideal Candidate
Has 4+ years (Senior Account Manager) 5+ years (Account Director) 7+ years (Associate DIrector) experience in communications, PR or integrated marketing
Has substantial experience working with personal finance brands
Demonstrates expertise across one or more of the following sectors:
Mortgages
Savings
Wealth management
Investing
Pensions and retirement
Financial wellbeing
Understands how consumers engage with financial products and services
Has experience developing integrated campaigns that combine content, social media, earned media and creative storytelling
Can confidently lead strategic discussions with senior stakeholders
Has a track record of generating creative ideas and translating them into successful campaigns
Is passionate about making financial services more accessible and engaging
Demonstrates excellent organisational and project management skills
Can effectively manage, motivate and develop teams
Maintains high standards and takes pride in delivering exceptional work
Brings curiosity, energy and a collaborative mindset to everything they do