{"id":1292987,"url":"https://alion.io/job/virtualitics-account-based-marketing-manager","title":"Account Based Marketing Manager","company":{"id":2043111,"name":"Virtualitics","domain":"virtualitics.com","url":"https://alion.io/company/virtualitics","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Lever","truth_index":{"grade":"B","score":75,"open_postings":3,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":32,"computed_at":"2026-10-31T05:58:55Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":98000,"max_usd":181000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":1276},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Salesforce","optional":false}],"status":"live","first_seen_at":"2026-09-01T01:03:40Z","employer_posted_date":"2026-09-01","last_verified_at":"2026-10-31T15:32:15Z","board_verified":true,"closed_at":null,"days_open":60,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":60},"description":"Our team is excited to find our next Account Based Marketing Manager to join the company.\nWhat you will be doing:\nOwn and execute account-based marketing programs for Virtualitics' priority public sector account pods: U.S. Navy, U.S. Marine Corps, U.S. Air Force, U.S. Space Force, U.S. Army, NatSec, COCOMs, and Federal Systems Integrators (FSIs).\n\nPartner with GTM stakeholders to build account based marketing plans that align messaging and content to each pod's mission priorities and procurement cycle.\n\nPlan and run integrated ABM campaigns across prioritized marketing channels tailored to named accounts within each pod.\n\nRepresent Virtualitics at government/defense-focused events, including flagship/service-level events [e.g., AFA Air, Space & Cyber, Sea-Air-Space, AUSA], managing pre/onsite/post-event activations and amplification.\n\nMaintain a shared view of account engagement and pipeline influence in Salesforce Marketing Cloud Account Engagement, and report program performance to GTM stakeholders.\n\nDevelop tailored content and enablement assets, including one-pagers, case studies, presentations, etc., in partnership with GTM, tech/product, mission success teams to support pod-specific sales conversations.\n\nWork with the Marketing Director to prioritize account coverage and adjust program investment based on pipeline stage and account tier.\n\nWhat we are looking for:\n5+ years of experience in account-based marketing, field marketing, or public sector marketing, ideally supporting defense, intelligence, or federal civilian audiences.\n\nDemonstrated experience building and running multi-channel ABM programs against named account lists.\n\nWorking knowledge of the public sector buying process and the mission priorities of DoW service branches, COCOMs, or NatSec organizations.\n\nExperience partnering directly with GTM stakeholders to align marketing investment with pipeline goals.\n\nWillingness to travel to industry conferences and events [up to 25%].\n\nStrong industry writing and communication skills, with the ability to translate technical capabilities into compelling mission-relevant value propositions for multiple personas.\n\nWhat are our preferred requirements:\nPrior experience at a company serving defense, national security, or critical infrastructure customers.Experience marketing to or within Federal Systems Integrators (FSIs).\n\nFamiliarity with Salesforce and Account Engagement (Marketing Cloud), or equivalent CRM and marketing automation platforms.\n\nBachelor's degree in marketing, communications, or a related field, or equivalent experience.\n\nMust provide one writing sample during interview process\n\nCandidates based near our West Coast (CA) or East Coast (NOVA) offices are preferred.\n\nWhat are some valued skills:\nSkilled at building relationships across the business to influence ideas, manage competing priorities across account pods, and drive buy-in on marketing best practices and recommendations.\n\nA data-driven approach to measuring ABM program impact on pipeline and revenue.\n\nComfort operating independently in a remote, fast-moving environment.\n\nFluency in the operational and mission context of defense and national security customers.","description_format":"text","description_chars":3196,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Machine Learning","National Security","Analytics & BI 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