{"id":1999600,"url":"https://alion.io/job/vml-senior-account-manager-dpmm","title":"Senior Account Manager - DPMM","company":{"id":456023,"name":"VML","domain":"vml.com","url":"https://alion.io/company/vml","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":78,"open_postings":91,"ghost_share":0,"stale_share":0.89,"repost_share":0,"time_to_fill_p50_days":51,"computed_at":"2026-10-23T05:54:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Beirut, Lebanon"],"countries":["LB"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":42000,"max_usd":100000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":5136},"experience_years_min":8,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"LinkedIn","optional":false}],"status":"live","first_seen_at":"2026-10-07T09:05:57Z","employer_posted_date":"2026-10-07","last_verified_at":"2026-10-23T12:18:13Z","board_verified":true,"closed_at":null,"days_open":16,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":16},"description":"Who We Are\nVML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. \nVML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. \nFor more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.\nRole Overview\nThe Digital Partner Marketing Manager (DPMM) is a partner-facing GTM leader responsible for translating client priorities into actionable, high-impact partner marketing execution. This role goes beyond campaign delivery. DPMMs act as strategic advisors and GTM orchestrators, enabling partners to build and execute scalable co-marketing plans that drive pipeline, opportunity creation, and measurable business outcomes. DPMMs operate within a global, data-driven operating model, leveraging structured frameworks, dashboards, and repeatable motions to deliver consistent impact across a portfolio of partners.\nKey Responsibilities\nPartner GTM Strategy & Planning\nTranslate client solution plays and priorities into clear, executable partner GTM plans\nDefine target audiences, value proposition, messaging and channel strategy\nSimplify complex partner strategies into focused, outcome-oriented plans\nAlign closely with PMMs, PDMs and sales stakeholders on GTM priorities\n Campaign Activation & Execution\nGuide partners to launch and execute campaigns quickly using available assets and programs\nSupport end-to-end campaign activation (planning → execution → optimization)\nEnsure alignment to client incentives, programs and Campaign-in-a-Box frameworks\nDrive repeatable execution models across the partner portfolio\n Pipeline & Performance Accountability\nDrive partner activity toward pipeline generation and opportunity creation\nTrack performance across funnel metrics (leads, referrals, pipeline)\nUse dashboards and data insights to recommend next best actions\nEnsure campaign impact is measurable and tied to business outcomes\n Partner Relationship & Influence\nAct as a trusted advisor to partner marketing and leadership teams\nBuild strong, ongoing relationships with a portfolio of partners (15-20)\nInfluence partner priorities without authority, guiding focus toward highest-impact activities\nLead partner meetings and workshops with confidence and clarity\nData-Driven Decision Making\nUse performance data to prioritize partners, campaigns and investments\nIdentify risks, gaps and opportunities early and drive course correction\nTranslate insights into clear, actionable recommendations\nEnsure consistent use of tracking tools, reporting frameworks and governance processes\nScalable Delivery & Operational Excellence\nManage a portfolio of partners using structured frameworks, templates and playbooks\nDeliver consistent output quality through repeatable processes\nContribute to a globally standardized operating model with local adaptability\nMaintain strong execution cadence across planning, delivery and reporting cycles\nSuccess Profile (Critical Capabilities)\nStrategic & Commercial Thinker\nConnects partner strengths to market demand and customer needs\nFocuses on pipeline, revenue impact, and business outcomes\nPrioritizes what will drive impact this quarter\nStructured GTM Planner\nTranslates strategy into clear, phased GTM plans\nDefines KPIs, audiences and channel mix\nBrings structure without over-complicating\nDigital Marketing Fluent\nStrong understanding of demand generation across channels\nUnderstands funnel mechanics (awareness → conversion → pipeline)\nProvides practical, execution-ready recommendations\nPartnership Builder & Influencer\nBuilds trust quickly with partners and stakeholders\nInfluences without authority with confidence and clarity\nFacilitates alignment across partner, client field and internal teams\nHighly Organized & Scalable Operator\nManages multiple partners without loss of quality or cadence\nUses frameworks, checklists and dashboards to scale impact\nComfortable operating in structured, high-volume environments\nData-Driven & Insight-Led\nInterprets metrics and translates them into actions\nUses data to prioritize and optimize efforts\nFocuses on outcomes, not activity\nAdaptable & Fast Learner\nThrives in ambiguity and evolving partner contexts\nQuickly absorbs new technologies, offers and GTM motions\nContinuously improves approach based on feedback and results\nExperience & Qualifications\n8-10+ years in B2B, digital, or partner marketing (preferably in tech/client ecosystem)\nProven experience working with partners (ISVs, SI, CSPs or similar ecosystems)\nExperience building and executing GTM or demand generation strategies\nStrong understanding of marketing funnel, campaign execution and performance metrics\nDemonstrated stakeholder management across cross-functional teams\nExperience working with data, dashboards or marketing performance reporting tools\nWhat Success Looks Like\nPartners execute focused, high-impact GTM plans aligned to client priorities\nConsistent pipeline growth and measurable ROI across partner portfolio\nHigh partner satisfaction and engagement\nClear, structured execution across planning, campaign delivery and reporting\nStrong alignment across client stakeholders and partner ecosystem\nWe believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.\nWPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. \nWhen you click \"Submit Application\", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. 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