{"id":1538900,"url":"https://alion.io/job/wag-dtc-e-commerce-product-manager-web-maxbone","title":"DTC E-commerce Product Manager, Web (maxbone)","company":{"id":1901181,"name":"Wag!","domain":"wagwalking.com","url":"https://alion.io/company/wagwalking-com","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"BambooHR","truth_index":null},"role":"Product","role_family":"Product","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":["Miami, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":108000,"max_usd":225000,"period":"year","method":"role_country_seniority_unknown","sample_n":5041},"experience_years_min":null,"visa_sponsorship":true,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"purrr","optional":false},{"name":"Snowflake","optional":false},{"name":"SQL","optional":false},{"name":"R","optional":true}],"status":"closed","first_seen_at":"2026-09-30T20:08:13Z","employer_posted_date":"2026-09-30","last_verified_at":"2026-10-06T19:35:44Z","board_verified":false,"closed_at":"2026-10-06T19:35:44Z","days_open":5,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":5},"description":"About Us\nWag! Group Co. strives to be the number one platform to solve the service, product, and wellness needs of the modern U.S. pet household. Wag! pioneered on-demand dog walking in 2015 with the Wag! app, offering access to 5-star dog walking, sitting, and one-on-one training from a community of over 500,000 Pet Caregivers nationwide. Additionally, Wag! Group Co. operates Petted, one of the nation’s largest pet insurance comparison marketplaces; Dog Food Advisor, a leading pet food review platform; WoofWoofTV, reaching over 18 million followers with delightful pet content on social media; and maxbone, a digital platform for modern pet essentials, offering superfoods for dogs and stylish, functional products for today’s pet owners. For more information about our company, visit Wag.co. and wagwalking.com\nThe Role\nWag! and maxbone are building the next generation of pet brands, bringing together great design, modern culture, and better products and services for pets and their people. We believe pet brands don't have to look like pet brands. We approach everything through a more elevated, contemporary lens: from product and packaging to campaigns, social, retail, and the everyday moments in between. We're looking for a Product Manager to own the maxbone web experience end to end. maxbone is a direct-to-consumer pet brand built on Shopify, selling freeze-dried dog food subscriptions alongside a curated line of modern pet essentials. The web surface covers both business lines: the subscription funnel where dog parents discover and subscribe to a food plan, and the storefront where they shop accessories and essentials. You own the web roadmap and communicate the strategy and impact to leadership. Day to day, you draft tickets, approve designs, and run the experiments that tell us what to roll out. This is a hands-on role working directly with engineering, design, and analytics. This role is full-time and in-person 5x a week in our downtown Miami office. Applicants must be legally authorized to work in the United States at the time of hire. This position is not eligible for current or future employment visa sponsorship.\nHow You’ll Make an Impact\nSubscription Funnel and Retention\nOwn the food subscription funnel from quiz entry through first delivery for new subscribers\nReduce churn and cancellations through retention experiments, and reactivation flows\nFind and fix conversion leaks across the quiz, plan selection, and checkout\nStorefront and Conversion\nOwn the product detail pages, cart, and checkout experience across food and essentials\nRun A/B tests to improve AOV, conversion rate, and cross-sell between food and accessories\nPartner with Marketing on landing pages, promotions, and seasonal campaigns\nCore Responsibilities\nMaintain a quarterly roadmap broken into weekly sprints\nDraft PRDs and tickets with requirements and acceptance criteria for engineering\nBuild and maintain dashboards and own daily and weekly performance reporting\nUse AI tools to draft initial designs and prototypes before looping in the designer\nCommunicate performance metrics to leadership including funnel conversion rates, subscription net adds, and churn\nMinimum Paw-lifications\n3+ years of product management experience on a consumer web product\nExperience owning a conversion or subscription funnel\nExperience running A/B tests end to end, including sizing, instrumentation, and ship/revert decisions\nComfortable working with data, Excel, and basic BI tool proficiency\nActively use AI and emerging tools to improve workflows and productivity\nComfortable managing multiple priorities in a fast-paced, ambiguous environment\nStrong sense of ownership and eagerness to make an impact across teams\nAbility to work in-person 5x a week in our downtown Miami office\nPurr-furred Paw-lifications\nShopify and Shopify Liquid experience\nExperience with a subscription platform such as Recharge, Bold, or Skio\nWorking proficiency in SQL\nExperience with a feature-flag or experimentation platform such as Split, LaunchDarkly, or Optimizely\nFamiliarity with Snowflake, Mixpanel, or a comparable analytics stack\nDTC or e-commerce product experience, particularly food or consumables\nInterest in pet wellness, subscription commerce, or consumer brands\nBenefits & Purrr-ks\nCompetitive Medical, Dental, and Vision Insurance \nComplimentary parking on-site at our downtown Miami office\nCatered breakfast and lunch daily\nMonthly Wellness Stipend, and credits for both Wag! and maxbone\nLife Insurance and Short- and Long-term Disability with Guardian \n401(k) Retirement Plan with Empower and employer match as defined by plan\n11 company-paid holidays each year\nFlexible (no set limit) discretionary paid time off in accordance with the vacation policy outlined in our handbook and subject to your manager’s approval\nEmployees are eligible for paid parental leave, up to 8 weeks for non-birthing parents and 14-16 weeks for birthing parents\nWag! Group Co. is an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex (including pregnancy, childbirth, lactation, and related medical conditions), sexual orientation, gender identity or expression, national origin, age, disability, genetic information, veteran status, marital status, or any other characteristic protected by federal, state, or local law.\nApplicants must be legally authorized to work in the United States at the time of hire. This position is not eligible for current or future employment visa sponsorship.\nWe may use AI-enabled tools to screen and assess applicants against the criteria for this position. This helps our recruiters identify potentially qualified candidates, but it doesn't limit the applications our recruiters may review or consider.","description_format":"text","description_chars":5761,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Life insurance","Parental leave","Retirement plans","Vision insurance"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Commerce","Pet Food, Supplies & Care"],"lifecycle":[{"event":"open","at":"2026-09-30T20:08:13Z"},{"event":"close","at":"2026-10-06T19:35:44Z"}],"visa":[],"liveness":null,"pay":null,"html_url":"https://alion.io/job/wag-dtc-e-commerce-product-manager-web-maxbone","json_url":"https://alion.io/job/wag-dtc-e-commerce-product-manager-web-maxbone.json","meta":{"generated_at":"2026-10-12T00:54:07Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"search","counted_by":"address","units_charged":0,"used_today":0,"day_limit":null,"remaining_today":null,"minute_limit":null,"resets_at":"2026-10-13T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1901181},"rest":"https://alion.io/mcp/rest/get_company?id=1901181"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fwag-dtc-e-commerce-product-manager-web-maxbone"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fwag-dtc-e-commerce-product-manager-web-maxbone"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fwag-dtc-e-commerce-product-manager-web-maxbone"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/wag-dtc-e-commerce-product-manager-web-maxbone\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fwag-dtc-e-commerce-product-manager-web-maxbone"}]}