{"id":3174727,"url":"https://alion.io/job/wakuli-area-manager-west-nl","title":"Area Manager - West NL","company":{"id":174398,"name":"Wakuli","domain":"wakuli.com","url":"https://alion.io/company/wakuli","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Recruitee","truth_index":null},"role":"Field & Service","role_family":"Field & Service","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Leiden, Netherlands"],"countries":["NL"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":3450,"max":3600,"currency":"EUR","period":"month","gross":null,"usd_annual":48396},"salary_estimate":null,"experience_years_min":8,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-23T15:22:07Z","employer_posted_date":"2026-10-23","last_verified_at":"2026-10-28T03:45:39Z","board_verified":true,"closed_at":null,"days_open":4,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":4},"description":"Join us to lead our store managers & grow our impact\nAbout Wakuli\n We love great coffee. That’s why we’re building an alternative coffee industry that actually works, for both farmers and consumers. How? By working directly with farmer groups around the world. We set up transparent, traceable export lines, roast the beans ourselves and sell the coffee straight to customers. So no unnecessary middlemen or resellers. Those short supply chains make sure farmers always get a good price.\nYou’ll find us in 26 (and counting) bars across the Netherlands, and online through our own platform. For customers, that means freshly roasted specialty coffee that’s easy to access, relatively affordable and just seriously delicious. We are building the new coffee brand of the 21st century with a team of like-minded innovators from all over the world. And we’re looking for you.\nWe’re looking for a strong, driven Area Manager to lead our Store Managers across West NL. You’ll raise the standard in every store and help build a store operating model that works the same way in every new city we open in.\nYou lead leaders. You coach Store Managers to own their stores’ results, spot what’s working and spread it, and you’re accountable for the performance of your region.\nWhat you’ll do\nYou’re responsible for all Wakuli stores in West NL and the Multi Store Managers who run them, with their Team Leads and barista teams behind them. Today the region covers Rotterdam, Leiden and Den Haag. Your region will grow through 2027 as we open new stores, so the team you lead in December will be bigger than the one you start with.\nYour role is hands on and in the stores. You spend 90% of your time on the ground in your region, coaching, challenging and supporting your SMs to make each store better each week. You’re in the stores to lead, share feedback and support the growth of our team and our impact, not to cover shifts.\nThis means:\nLeadership and team development\nYou coach your Store Managers with clarity and structure, helping them find their own answers rather than handing them yours\n\nYou run regular performance conversations and 1:1s, and you hold the standard consistently across stores\n\nYou plan for succession in every store. You develop Team Leads into future SMs and grow brand ambassadors in every team, and you use our pay grades and training progression to give people a clear path\n\nYou support hiring for key roles, and make sure onboarding sets every new starter up well\n\nYou create a culture people want to be part of, and stay in: fair, ambitious and energised\n\nGrowing your region\n We’re opening 12 new stores across the Netherlands in 2027, several of them in West NL. Your region, and your team, will grow through the year.\nYou build the team for every new store: you hire the Store Manager ahead of opening and make sure the whole team is trained and ready before the doors open\n\nYou support each new store through its ramp-up, and you act fast if one falls behind\n\nYou keep your existing stores performing while their people help open new ones\n\nYou plan ahead with our Openings Manager, so your region’s growth never takes you by surprise\n\nYou help build and test the playbooks and toolkit we use every time we open a store\n\nPerformance and growth\nYou own the results you can steer: wage cost against budget, stores open and running on time, store standards and team health. Together with Marketing and Product you drive revenue, making sure every campaign and range lands in every store\n\nYou use the store health dashboard with your SMs to steer on the drivers that grow a store: footfall, CPG sales, loyalty and food revenue\n\nYou manage labour smartly: wage cost on budget, and hours and payroll right first time\n\nYou turn data into action. You find the gaps between stores and close them by copying what the best stores do\n\nYou make every store part of its neighbourhood, with regular community activity in every store\n\nWorking across Wakuli\nYou work closely with our Marketing Team to deliver our campaigns impactfully in our stores\n\nYou share best practice with the other Area Managers and the wider Store Management Team\n\nRequirements\nWhat we’re looking for\nThis is a role for someone who’s led managers, not only teams. You know how to get results through other people, and how to grow people while you do it.\nYou bring:\n8+ years of experience in hospitality or retail, including 3+ years in multi-site management\n\nA track record of coaching managers to own their results\n\nConfidence with numbers. You can read a P&L, a labour report and a dashboard, and you know what to do next\n\nStrong operational instincts and a sharp sense of ownership, structure and service quality\n\nFluency in English (Dutch is a strong plus)\n\nAvailability of 38 hours/week, flexible across the week, including weekends when the region needs it\n\nWillingness to travel across your region every week\n\nWhat we offer\nA key role in a fast-scaling impact company\n\nA steep learning curve and plenty of growth opportunities. We’re opening 12 more stores in 2027, which comes with lots of opportunities\n\nA team of 170+ impact-driven colleagues from 30+ countries\n\nDirect access to our coffee producers and full coffee value chain\n\nMonthly salary between €3,450 and €3,600 (based on 38 hours)\n\nNaturally all travel expenses are covered\n\nAnd of course, unlimited coffee\n\nOur culture\nWe lead with purpose. We are direct, but kind. We give feedback to help each other grow. We make mistakes, but we own them. We move fast, but we don’t move alone.\nWe live by three principles:\nWe make each other better\n\nWe sharpen our focus\n\nWe keep pace as one team\n\nIf that sounds like you, we’d love to meet. Let’s start with a cup of coffee!","description_format":"text","description_chars":5716,"description_truncated":false,"requirements":{"experience_years_min":8,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"English","level":"Advanced (C1)","optional":false}]},"benefits":["Growth opportunities"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Food & Beverages"],"lifecycle":[{"event":"open","at":"2026-10-23T19:37:09Z"}],"visa":[{"country":"NL","licensed_sponsor":true,"evidence":"Recognised sponsor of the Dutch immigration service (IND)","filings_12m":null,"filings_prev_12m":null,"green_card_filings_12m":null,"median_offered_wage_usd":null,"route":"Highly skilled migrants and regular labour","cap_exempt":false,"checked_at":"2026-10-19T06:52:34+00:00","sources":["IND: public register of recognised sponsors (work)"],"filings_for_role_12m":0}],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":4,"expected_fill_days":23,"reasons":["conf:2","win:early"],"computed_at":"2026-10-28T05:59:10Z"},"pay":{"stated_usd_annual":48396,"is_top_pay":false},"html_url":"https://alion.io/job/wakuli-area-manager-west-nl","json_url":"https://alion.io/job/wakuli-area-manager-west-nl.json","meta":{"generated_at":"2026-10-28T07:27:27Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":9580,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-29T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":174398},"rest":"https://alion.io/mcp/rest/get_company?id=174398"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fwakuli-area-manager-west-nl"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fwakuli-area-manager-west-nl"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fwakuli-area-manager-west-nl"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/wakuli-area-manager-west-nl\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fwakuli-area-manager-west-nl"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3174727}},{"tool":"search_jobs","arguments":{"company":"wakuli.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3174727},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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