{"id":3368039,"url":"https://alion.io/job/walker-advertising-sales-development-representative","title":"Sales Development Representative","company":{"id":689576,"name":"Walker Advertising","domain":"walkeradvertising.com","url":"https://alion.io/company/walkeradvertising","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Rippling","truth_index":null},"role":"Sales","role_family":"Sales","seniority":"junior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":{"min":85000,"max":null,"currency":"USD","period":"year","gross":null,"usd_annual":85000},"salary_estimate":null,"experience_years_min":1,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"HubSpot","optional":false},{"name":"LinkedIn","optional":false},{"name":"Salesforce","optional":false}],"status":"live","first_seen_at":"2026-10-14T15:34:20Z","employer_posted_date":"2026-10-14","last_verified_at":"2026-10-29T11:01:35Z","board_verified":true,"closed_at":null,"days_open":14,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":14},"description":"About Walker Advertising\nFor over 40 years, Walker Advertising has helped connect people seeking legal assistance with the right attorneys, partnering with law firms across the country to expand their reach and impact. Founded on Mary Ann Walker Aguirre’s efforts to overcome language barriers and improve access to justice, Walker has grown into a national network of more than 600 law firms, connecting millions of consumers with legal representation.\nThrough trusted brands, innovative marketing, and a commitment to serving diverse communities in both English and Spanish, Walker Advertising helps law firms grow while advancing a larger purpose: creating positive change and expanding access to justice for all.\nAbout The Role\nThe Sales Development Representative (SDR) is responsible for generating qualified pipeline for the Business Development Executive team by identifying and engaging law firms that could benefit from Walker’s legal lead generation programs.\nThis role focuses on outbound prospecting, consultative discovery, and opportunity qualification before handing off qualified opportunities to sales representatives. Walker sells ROI-driven legal marketing programs. Successful SDRs in this role operate as both hunters and business advisors, capable of having thoughtful conversations with law firm decision makers.\nResponsibilities\nIdentify and engage prospective law firms that could benefit from Walker Advertising’s lead generation services including but not limited to:\nClient Prospecting\nConduct target account research to identify law firms that fit Walker’s ideal client profile\nPerform cold calling outreach to law firms and legal practices\nExecute personalized email prospecting along with structured outreach sequences\nUse LinkedIn prospecting and engagement to initiate conversations with legal decision makers\n\nSupport the development of qualified opportunities and contribute to long-term client growth by identifying strong prospective partnerships including:\nOpportunity Qualification\nConduct discovery conversations to assess whether a firm is a strong fit for Walker’s programs\nQualify practice areas such as Personal Injury and Motor Vehicle Accident\nIdentify key buyer personas including Managing Partners, Firm Owners, and Marketing Leaders\nEvaluate the firm’s current marketing strategies and growth goals\nUnderstand intake capabilities, case values, and geographic markets\nSchedule qualified meetings with Business Development Executives within defined timelines\nDocument prospect engagement and qualification criteria within Salesforce\n\nPipeline Development\nMaintain consistent outbound prospecting activity and track engagement in Salesforce\nBuild and maintain a pipeline of qualified opportunities including meetings scheduled and held that lead to pipeline growth\nShare outreach strategies, messaging improvements, and prospect insights with the sales team\n\nSales Team Collaboration\nPartner closely with Business Development Executives (BDEs) to ensure smooth handoff of qualified opportunities\nProvide context and insights from prospect conversations\nContribute feedback that helps refine targeting, messaging, and outreach strategies\n\nWhat Makes You Successful in this Role\nPersistent and resilient in high-activity outbound environments\nComfortable engaging business owners and senior professionals\nCurious about businesses and how they grow\nOrganized and disciplined in managing outreach and CRM documentation\nStrong communicator capable of thoughtful, consultative conversations\nExperience and Education\n1-2 years of B2B outbound sales experience (SDR, BDR, or similar role) and proven sales quota attainment track record.\nExperience prospecting through calls, email, and LinkedIn\nExperience working in high activity outbound environments\nExperience selling into Legal Markets or professional services is strongly preferred.\nBachelor’s degree or Associates degree in Business, Marketing, Communications, Legal Studies, or related field. Relevant sales experience will also be considered.\nExperience with tools and technology such as Salesforce CRM, Sales Engagement Tools (Outreach, Apollo, Gong, Hubspot, or Groove), LinkedIn Sales Navigator, Sales Intelligence tools such as Zoominfo\nBenefits/Perks\n3 Weeks Paid Time Off\n12 Weeks of Paid Parental Leave\nComprehensive Insurance Coverage (Medical, Dental, Vision, etc.)\n401(k) Retirement Savings Plan\nWellness Initiatives/Employee Assistance Program\nRewards and Recognition Programs\nCareer Development Opportunities\nCompensation\n$50,000 base + $35,000 variable compensation (OTE: $85,000)\nAI Disclaimer & Accommodations\nWe may use AI-enabled tools to assist with certain parts of our hiring process, including application review and candidate evaluation. These tools support our team and are used with human oversight. All final hiring decisions are made by humans.\nIf you require reasonable accommodations during the application process or have questions about our hiring process, please contact .","description_format":"text","description_chars":5027,"description_truncated":false,"requirements":{"experience_years_min":1,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"associate","optional":false},"security_clearance":false,"languages":[]},"benefits":["Insurance coverage","Parental leave","Retirement plans"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Advertising","Legal Services"],"lifecycle":[{"event":"open","at":"2026-10-27T23:52:49Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.858,"p_room":1,"age_days":14,"expected_fill_days":49,"reasons":["conf:3","win:early","comp:junior"],"computed_at":"2026-10-29T05:49:05Z"},"pay":{"stated_usd_annual":85000,"is_top_pay":true},"html_url":"https://alion.io/job/walker-advertising-sales-development-representative","json_url":"https://alion.io/job/walker-advertising-sales-development-representative.json","meta":{"generated_at":"2026-10-29T12:20:29Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":18457,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-30T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":689576},"rest":"https://alion.io/mcp/rest/get_company?id=689576"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fwalker-advertising-sales-development-representative"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fwalker-advertising-sales-development-representative"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fwalker-advertising-sales-development-representative"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/walker-advertising-sales-development-representative\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fwalker-advertising-sales-development-representative"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3368039}},{"tool":"search_jobs","arguments":{"company":"walkeradvertising.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3368039},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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