{"id":226400,"url":"https://alion.io/job/wave-senior-marketing-manager-2","title":"Senior Marketing Manager","company":{"id":65,"name":"Wave","domain":"wave.com","url":"https://alion.io/company/wave","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":83,"open_postings":6,"ghost_share":0,"stale_share":0.667,"repost_share":0,"time_to_fill_p50_days":55,"computed_at":"2026-11-02T06:13:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":["Dakar, Senegal"],"countries":["SN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":15000,"max_usd":36000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":5512},"experience_years_min":10,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-07-03T06:14:02Z","employer_posted_date":"2026-10-14","last_verified_at":"2026-11-02T23:51:45Z","board_verified":true,"closed_at":null,"days_open":122,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":122},"description":"Our mission\nWe're making Africa the first cashless continent.\nIn 2017, over half the population in Sub-Saharan Africa had no bank account. That's for good reason-the fees are too high, the closest branch can be miles away, and nobody takes cards. Without access to financial institutions, people are forced to keep their savings under the mattress. Small business owners rely on lenders who charge extortionate rates. Parents spend hours waiting in line to pay school fees in cash.\nWe're solving this by building financial services that just work: no account fees, instantly available, and accepted everywhere. In places where electricity, water and roads don't always work, you can still send money with Wave. In 2017, we launched a mobile app in Senegal for cash deposit, withdrawal, and peer-to-peer and business payments. Now, we have millions of users across 9 countries and are growing fast.\nOur goal is to make Africa the first cashless continent and that's where you come in...\nHow you'll help us achieve it\nDo you have a proven track record of defining and implementing marketing strategies that drive business growth? Are you a strategic thinker with a data-driven mindset? If so, we want to hear from you!\nWe’re seeking a creative and results-driven Senior Marketing Manager to set strategy, lead campaigns across channels, and turn marketing into a measurable growth engine. This is a hands-on leadership role for someone who can think at the strategic level and still get into the work.\nIn this role, you'll; \nWork closely with our Head of marketing in Sénégal to plan and execute projects (persona building, product life cycle, go to market strategies. \nCreate clear and actionable project briefs and documentation that can lead and guide cross-functional teams in successful campaign production.\nCollaborate with Brand, Design, and creative teams to ensure the production and delivery of assets and materials relevant to Wave Sénégal objectives both in terms of growth and brand awareness.\nBuild and refine the marketing funnel, lead scoring, and attribution so we can clearly tie activity to results.\nUse data to analyze and make strategic recommendations on new ways to optimize marketing programs.\nEstablish KPIs through dashboards, and report results, insights. \nReport on country-specific user personas and behaviors, benchmarks, and market analysis.\nKey details\nLocation: Senegal \nWork authorization in Senegal is required. \nThis is a permanent position.\nOur salaries are competitive and calculated using a transparent formula. \nWe offer generous health insurance for yourself and your dependents. \nWe support working parents - we offer generous parental leave policies (26 weeks for mothers and 4 weeks for fathers) and subsidized childcare when you return to work.\nWe help you live your fullest life now! We subsidize gym memberships and fitness classes.\nAirtime reimbursement.\nFree food and a beautiful office space.\nRequirements\nFluent in French and English. \n10+ years of experience in marketing at an FMCG, tech start-up, telecom company, or similar. \nUnicersity degree in relevant fields (marketing, communication, sales, business development, management…).\nYou might be a good fit if you\nAre data-oriented and analytical.\nHave an extensive network of contacts across media, advertising networks, and vendors.\nAre super detail-oriented and organized.\nAre comfortable defaulting to overcommunication and overreaching when it comes to coordination.\nAre intellectually curious, creative in the way you go about tackling problems, and embrace failure as a means to spark innovation and growth.\nDemonstrate tenacity and a willingness to go the distance to get something done.\nAdjust quickly to changing priorities and deal effectively with complexity and change. \nAre a compelling storyteller, in writing and verbal.\nOur team\nWe have a rapidly growing in-country team in Senegal, Côte d'Ivoire, Mali, Burkina Faso, The Gambia, Uganda, Niger, Sierra Leone, and Cameroon plus remote team members spread across the world.\nWe're deeply passionate about our mission of bringing radically affordable financial services to the people who need them most.\nWe foster autonomy for our employees. You'll own your projects at every stage, from understanding the problem to monitoring your solution in production.\nWe raised the largest Series A in Africa in 2021. Our world-class investors, include Founders Fund, Sequoia Heritage, Stripe, Ribbit Capital, Y Combinator, and Partech Africa.\nWe are on Y Combinator's top companies by revenue.\nHow to apply\nFill out the form below, and upload a resume in English and a cover letter describing your interest in Wave and the role.\nWe review applications frequently and recommend that you apply to the role that most closely aligns with your skills, experience and career goals.\nWave is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.","description_format":"text","description_chars":4967,"description_truncated":false,"requirements":{"experience_years_min":10,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"French","level":"Advanced (C1)","optional":false},{"language":"English","level":"Advanced (C1)","optional":false}]},"benefits":["Gym membership","Health insurance","Parental leave"],"hiring_locations":[{"name":"Senegal","iso":"SN","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Payment Processing & Gateways","Money Transfer & Remittances"],"lifecycle":[{"event":"open","at":"2026-09-05T09:23:38Z"}],"visa":[],"liveness":{"score":20,"band":"cold","label":"Long shot","p_open":1,"p_active":0.72,"p_room":0.28,"age_days":121,"expected_fill_days":55,"reasons":["conf:0","velocity","win:tail","crowd:"],"computed_at":"2026-11-02T06:13:15Z"},"pay":null,"html_url":"https://alion.io/job/wave-senior-marketing-manager-2","json_url":"https://alion.io/job/wave-senior-marketing-manager-2.json","meta":{"generated_at":"2026-11-03T01:07:17Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":1227,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-04T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":65},"rest":"https://alion.io/mcp/rest/get_company?id=65"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fwave-senior-marketing-manager-2"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fwave-senior-marketing-manager-2"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fwave-senior-marketing-manager-2"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/wave-senior-marketing-manager-2\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fwave-senior-marketing-manager-2"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":226400}},{"tool":"search_jobs","arguments":{"company":"wave.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":226400},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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