Channel Sales Manager

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: - ( - )

Experience: 3+ yrs

Location: Ahmedabad, Gujarat, India

Job Type: Full-time

We are looking for a results-driven Channel Sales Manager with strong expertise in channel sales, dealer management, and business development to expand market reach and drive revenue growth. The ideal candidate will have experience building dealer networks, managing channel partners, strengthening customer relationships, and identifying new business opportunities.

This role requires a commercially focused professional who can develop effective sales strategies, improve dealer performance, and ensure consistent achievement of business targets. You will play a key role in expanding the company's distribution network and building long-term partnerships across the assigned territory.

Requirements

Key Responsibilities

• Develop and execute channel sales strategies to achieve revenue, distribution, and market expansion targets.
• Identify, evaluate, and onboard new dealers, distributors, and channel partners.
• Build and maintain strong relationships with existing dealers to improve engagement, loyalty, and business performance.
• Manage dealer performance by setting sales targets, reviewing progress, and implementing improvement plans.
• Conduct regular dealer visits and market meetings to understand requirements and strengthen business relationships.
• Identify new markets, customer segments, and sales opportunities within the assigned territory.
• Coordinate with marketing teams to execute promotional activities, product campaigns, and dealer engagement initiatives.
• Ensure channel partners have the necessary product information, sales materials, and support to drive conversions.
• Monitor competitor activities, market developments, pricing trends, and customer preferences.
• Track sales performance, prepare periodic reports, and provide insights to support business decisions.
• Support order processing, sales forecasting, inventory coordination, and timely follow-ups with channel partners.
• Resolve dealer concerns, pricing queries, and operational challenges to maintain smooth channel operations.
• Ensure adherence to company sales policies, commercial terms, and channel management processes.
• Collaborate with internal teams to improve customer satisfaction, distribution efficiency, and overall sales performance.

What Makes You a Great Fit

• 3+ years of experience in channel sales, dealer management, distribution sales, or a related business development role.
• Proven ability to develop dealer networks, onboard channel partners, and drive territory-level sales growth.
• Strong understanding of channel sales processes, distributor relationships, and dealer performance management.
• Excellent communication, negotiation, presentation, and relationship-building skills.
• Ability to achieve sales targets and manage multiple channel partners effectively.
• Strong market knowledge and the ability to identify new business opportunities.
• Experience conducting dealer visits, sales reviews, and market development activities.
• Good analytical skills for tracking sales performance, preparing reports, and identifying growth opportunities.
• Proficiency in MS Excel, PowerPoint, CRM systems, and other sales productivity tools.
• Strong organisational skills, initiative, and a customer-focused approach.
• Ability to work independently, coordinate with cross-functional teams, and adapt to a target-driven environment.
• A bachelor's degree in Business Administration, Marketing, Commerce, or a related field is preferred.