{"id":3570948,"url":"https://alion.io/job/weekday-digital-marketing","title":"digital marketing","company":{"id":7097,"name":"Weekday","domain":"weekday.works","url":"https://alion.io/company/weekday","size_band":"51-200","is_staffing_agency":true,"employer_type":"agency","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":{"grade":"B","score":81,"open_postings":92,"ghost_share":0,"stale_share":0.978,"repost_share":0,"time_to_fill_p50_days":6,"computed_at":"2026-10-31T05:58:55Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Hyderabad, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-31T16:39:21Z","employer_posted_date":"2026-10-31","last_verified_at":"2026-10-31T16:39:21Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"'\n: - ( .- )\nExperience: 1+ yrs\nLocation: hyderabad\nAs a Digital Marketing professional, you will be responsible for crafting and executing integrated public relations strategies that enhance brand visibility and engagement across digital platforms. Your role involves collaborating with cross-functional teams to develop compelling content, monitor media coverage, and measure the impact of PR initiatives on key performance indicators. You will identify media opportunities, build relationships with journalists and influencers, and create crisis communication plans to protect the brand’s reputation. Your analytical mindset will help translate data insights into actionable PR tactics that drive tangible business outcomes. Working in a fast-paced environment, you will adapt strategies to evolving industry trends and emerging digital channels.\nRequirements\nDevelop and manage digital PR campaigns that align with overarching marketing goals.\nBuild and maintain relationships with media outlets, bloggers, and industry influencers.\nCraft press releases, media kits, and pitch materials for targeted audiences.\nMonitor media coverage, track metrics, and produce detailed analytics reports.\nCoordinate with social media teams to amplify press coverage and engage audiences online.\nIdentify and mitigate potential PR risks through proactive communication strategies.\nOrganize and promote virtual events, webinars, and press conferences.\nResearch industry trends and competitor activities to inform PR strategies.\nCollaborate with creative teams to ensure messaging consistency across all channels.\nPrepare crisis communication plans and respond swiftly to negative publicity.\nMinimum 1+ years of experience in digital marketing with a focus on public relations.\nStrong writing and editing skills with a portfolio of press releases and media pieces.\nProven track record of building media relationships and securing earned media coverage.\nProficiency in media monitoring tools and analytics platforms.\nExcellent organizational and project management capabilities.\nAbility to analyze data and translate insights into strategic PR actions.\nFamiliarity with SEO and content marketing best practices.\nStrong interpersonal skills and a collaborative mindset.\nAdaptability to rapidly changing digital trends and technologies.\nA proactive, solution-oriented attitude toward problem-solving.","description_format":"text","description_chars":2383,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-10-31T16:39:21Z"}],"visa":[],"liveness":{"score":52,"band":"ok","label":"Likely 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Docs: https://alion.io/developers"}}