{"id":2987857,"url":"https://alion.io/job/weekday-social-media-content-executive","title":"Social Media Content Executive","company":{"id":7097,"name":"Weekday","domain":"weekday.works","url":"https://alion.io/company/weekday","size_band":"51-200","is_staffing_agency":true,"employer_type":"agency","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":{"grade":"B","score":81,"open_postings":91,"ghost_share":0,"stale_share":0.978,"repost_share":0,"time_to_fill_p50_days":6,"computed_at":"2026-10-28T05:59:10Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":["Chennai, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Adobe Premiere Pro","optional":false},{"name":"Canva","optional":false},{"name":"Instagram","optional":false}],"status":"live","first_seen_at":"2026-10-21T08:58:12Z","employer_posted_date":"2026-10-21","last_verified_at":"2026-10-28T21:52:34Z","board_verified":true,"closed_at":null,"days_open":7,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":7},"description":"This role is for one of Weekday’s clients\nMin Experience: 0+ years\nLocation: Chennai, Tamil Nadu, India\nJobType: full-time\nWe are looking for a creative and detail-oriented Social Media Content Executive who can turn ideas into engaging social media content that educates, entertains, and inspires audiences to take action.\nThe organization is a fitness coaching company built around strength training and helping people lead stronger, healthier lives. With over 15 years of experience, a team of 60+ professionals, and members ranging from 35 to 80 years old, the company believes that strength training can expand what people are capable of achieving in life.\nSocial media plays a crucial role in introducing the brand to new audiences, showcasing its impact, and building meaningful connections with current and prospective members.\nIn this role, you will work closely with the Social Media Manager and contribute to the entire content creation process, from brainstorming ideas and writing scripts to coordinating shoots, editing videos, and designing social media creatives. Video editing and graphic design will be major parts of this role, so we are looking for someone with strong creative instincts, practical editing skills, and a keen understanding of what makes people stop scrolling.\nRequirements\nKey Responsibilities\n1. Content Ideation and Planning\nBrainstorm creative social media content ideas in collaboration with the Social Media Manager.\nResearch fitness trends, audience interests, relevant topics, and emerging content formats.\nDevelop scripts, storyboards, and content concepts for short-form videos, Instagram Reels, carousels, static posts, and stories.\nEnsure content aligns with the brand's voice, objectives, and audience expectations.\nBring fresh ideas and creative perspectives to the content planning process.\n2. Information Gathering and Coordination\nGather insights, stories, and inputs from trainers, team members, and other relevant stakeholders.\nIdentify real-life member experiences, fitness journeys, and success stories that can be translated into engaging content.\nCoordinate with internal teams to collect accurate information and relevant footage.\nFollow up with stakeholders to ensure content requirements are met within deadlines.\n3. Shoot Planning and Execution\nCoordinate shoot schedules, locations, participants, and logistics to ensure smooth execution.\nAssist the Social Media Manager with shoot preparation, setup, and filming.\nCapture video footage on a smartphone, ensuring appropriate framing, lighting, angles, and composition.\nEnsure all required footage is captured for the planned edit.\nOrganize and review raw footage to streamline the editing process.\n4. Video Editing and Graphic Design\nTake ownership of editing and designing social media content from concept to final delivery.\nSelect the most effective clips and structure videos to capture attention from the opening seconds.\nEdit short-form videos with a strong understanding of hooks, pacing, audience retention, and storytelling.\nSelect suitable music, trending audio, transitions, captions, and on-screen text based on the content's purpose.\nDesign engaging carousels, static posts, and Instagram Stories that encourage audiences to pause, read, share, and interact.\nUse Adobe Premiere Pro and Canva to produce high-quality content consistent with brand guidelines.\nUse faster editing tools when necessary to meet tight turnaround times without compromising quality.\nIncorporate feedback and refine content to improve its effectiveness and overall presentation.\n5. Content Quality and Delivery\nEnsure all content is accurate, visually appealing, engaging, and aligned with the brand's communication style.\nManage multiple content deliverables while maintaining consistency and meeting deadlines.\nStay updated on social media trends, editing techniques, and platform-specific best practices.\nWork collaboratively with the Social Media Manager to improve content quality and performance.\nContribute to the evolution of the brand's social media strategy as responsibilities grow.\nRequired Skills and Qualifications\nStrong working knowledge of Adobe Premiere Pro and Canva.\nA portfolio showcasing short-form videos, social media edits, and graphic designs. Academic projects, personal pages, freelance work, and client projects are all acceptable.\nStrong writing skills, including the ability to develop engaging scripts, captions, and content concepts.\nGood verbal and written communication skills.\nUnderstanding of video hooks, pacing, storytelling, sound selection, and audience retention.\nAbility to create engaging Instagram Reels, carousels, static posts, and Stories.\nComfort with smartphone photography and videography, including framing and capturing usable footage.\nFamiliarity with quick-turnaround editing tools such as InShot or similar applications.\nStrong attention to detail, creativity, and visual judgment.\nReliability in meeting deadlines, coordinating with others, and following through on commitments.\nWillingness to collaborate, learn, experiment, and incorporate constructive feedback.\nGood-to-Have Skills\nExperience creating content for Instagram and other social media platforms.\nFamiliarity with Instagram Reels trends, trending audio, and short-form video formats.\nExperience in fitness, wellness, lifestyle, or health-related content creation.\nUnderstanding of social media engagement metrics and content performance.\nExperience with additional video editing, animation, or graphic design tools.\nAbility to identify compelling human-interest stories and turn them into relatable content.\nWhat Success Looks Like\nSuccess in this role means creating social media content that goes beyond simply filling a posting calendar. Your work should educate audiences, make them laugh, help them feel represented, and inspire them to make positive changes in their lives.\nYou will have the opportunity to contribute creatively at every stage of the content process, develop your editing and design expertise, and gradually take on greater responsibility for the initiatives that drive social media growth.","description_format":"text","description_chars":6136,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"India","iso":"IN","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Content Creation"],"lifecycle":[{"event":"open","at":"2026-10-21T08:58:12Z"}],"visa":[],"liveness":{"score":16,"band":"cold","label":"Long shot","p_open":1,"p_active":0.284,"p_room":0.55,"age_days":6,"expected_fill_days":6,"reasons":["conf:2","agency","stale_co","velocity","win:tail","comp:brand"],"computed_at":"2026-10-28T05:59:10Z"},"pay":null,"html_url":"https://alion.io/job/weekday-social-media-content-executive","json_url":"https://alion.io/job/weekday-social-media-content-executive.json","meta":{"generated_at":"2026-10-29T00:46:25Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":1143,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-30T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":7097},"rest":"https://alion.io/mcp/rest/get_company?id=7097"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fweekday-social-media-content-executive"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fweekday-social-media-content-executive"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fweekday-social-media-content-executive"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/weekday-social-media-content-executive\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fweekday-social-media-content-executive"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":2987857}},{"tool":"search_jobs","arguments":{"company":"weekday.works","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":2987857},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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