{"id":837817,"url":"https://alion.io/job/whalar-vp-creative-strategy","title":"VP, Creative Strategy","company":{"id":174625,"name":"Whalar","domain":"whalar.com","url":"https://alion.io/company/whalar","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":81,"open_postings":4,"ghost_share":0,"stale_share":0.75,"repost_share":0,"time_to_fill_p50_days":44,"computed_at":"2026-10-15T05:46:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":"head","employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":200000,"max":225000,"currency":"USD","period":"year","gross":null,"usd_annual":225000},"salary_estimate":null,"experience_years_min":12,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-08-04T20:29:16Z","employer_posted_date":"2026-10-09","last_verified_at":"2026-10-15T07:47:29Z","board_verified":true,"closed_at":null,"days_open":71,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":71},"description":"Job Title: VP, Creative Strategy\nLocation: New York, NY (Hybrid)\nStart Date: ASAP\n\nWhalar, part of Accenture Song is the leading, most awarded Creator and Social agency. We transform brands into cultural drivers by unlocking the full creative power of Creators.\nWe go beyond the conventional social and influencer strategy. We have the technology and methodology to tap into the beating pulse of communities, listen to nuances that move culture, and connect brands in ways that make them unforgettable.\nWith hubs in London, Berlin, New York, and Los Angeles, our reach is global\nAbout the role:\nWe’re looking for an experienced VP of Creative Strategy to help drive and evolve how Whalar wins new business. This person thrives on a blank canvas: running a pitch engine from intake to output, every RFP, every net-new offering, every pitch room where the work has to win the client over.\nReporting directly to the Head of Creative Strategy, you’ll own new-business projects end-to-end with real autonomy while serving as their right hand on the pitches that require the most senior strategic leadership. You'll partner closely with the VP of Creative Strategy for Clients to ensure a seamless transition from pitch to client onboarding, while helping shape the case studies and credentials that win the next opportunity.\nThis role goes beyond traditional creative strategy. You'll define where audience insight meets human creativity and emerging technology, turning those intersections into transformative ideas grounded in real communities and amplified by AI and emerging technologies. You'll create strategies that creators want to build on, ideas that get remixed, shared, and carried further than any campaign they started as, while confidently presenting and selling those ideas to everyone from day-to-day clients to executive stakeholders.\nHere’s what you’ll do day-to-day:\nOwn and lead new business pitches from brief through delivery, ensuring every submission meets Whalar's standard of creative and strategic excellence.\nTriage incoming opportunities, define the strategic approach, shape creative territories, and guide cross-functional teams toward winning solutions.\nSet the strategic narrative for every pitch, creating a compelling through-line from insight to execution.\nPresent and sell strategic recommendations to audiences ranging from brand managers to C-suite executives.\nPartner with the Head of Creative Strategy to develop new offerings, products, and strategic capabilities that anticipate client needs and create commercial opportunities.\nContinuously evolve how strategy is developed within the New Business team by introducing new methodologies, tools, AI applications, and ways of working.\nDesign ideas built for participation, creating campaigns that audiences and creators actively engage with, remix, and extend across brand, product, and performance marketing.\nIdentify opportunities where AI and emerging technologies unlock new forms of creativity, storytelling, and production, translating technical capabilities into meaningful marketing solutions.\nCollaborate closely with Creative, Creator Strategy, Measurement, Paid Media, and Client Services to ensure every pitch tells one cohesive, insight-driven story.\nPartner with the VP of Creative Strategy for Clients to ensure continuity from successful pitches through onboarding while strengthening Whalar's case studies, credentials, and future business development materials.\nHere’s what we’re looking for:\n12+ years of experience in creative, social, and content strategy, including 5+ years leading new business, pitch, or strategy teams.\nA proven track record of personally developing, leading, presenting, and winning high-value new business pitches.\nDirect experience creating creator marketing campaigns within the creator economy.\nStrong understanding of how brand, product, and performance marketing work together.\nExceptional presentation, storytelling, and executive communication skills with the ability to influence audiences at every level.\nThe ability to build the strategic foundation behind winning creative ideas, including insights, positioning, creative territories, and strategic narratives.\nA systems-thinking mindset with experience developing frameworks, platforms, and repeatable approaches that create lasting business impact.\nComfortable building structure where none exists, proactively creating new processes, systems, and ways of working.\nDeep fluency in creator culture, participatory communities, and how ideas spread through modern digital ecosystems.\nA genuine passion for the creator economy and a clear point of view on where it's headed.\nCuriosity about AI and emerging technology, along with a thoughtful perspective on how they'll shape the future of creativity and marketing.\nExperience within a creator marketing, influencer marketing, or creator economy business is highly desirable.\nExpertise across one or more of Whalar's key categories, including entertainment and gaming, spirits and luxury, beauty, sports, technology, or automotive.\nExperience turning strategic capabilities into clearly defined, marketable products or service offerings.\nStrong measurement literacy and the ability to connect creative ideas to business outcomes.\nAn established network of senior brand and marketing relationships.\nExperience operating successfully within large, matrixed, or global organizations.\nThe salary range for this role is $200,000 - $225,000 and serves as a general guideline for the potential compensation. The final salary offer will be determined based on a comprehensive evaluation of factors such as the candidate's experience, expertise, alignment with the position's requirements, location, and, ultimately, budget approvals.\nOur values:\nAt Whalar, diversity, equity, and inclusion (DEI) isn't just a statement, it's our collective strength. Our people are our superpower. A diverse team and inclusive leadership have shaped Whalar since our inception in 2016, fueling a constant evolution of growth. We champion a culture of respect and empathy, fostering a sense of belonging that transcends demographics. We hire individuals of all backgrounds and empower them to thrive, challenge stereotypes, and actively break societal barriers. \nThe perks:\nWhalar provides flexible benefits and collaborative work environments/experiences, so employees can work productively in a setting that best and uniquely suits their needs.\nMedical, Dental, Vision\n25 days of PTO + Sick days + Winter break\nMonthly phone/internet reimbursement\nProfessional development stipend\nNew joiner's Home office allowance \nPaid parental leave\nVolunteer days\nIdentity theft protection & Legal assistance\nCompany Paid Life & Disability Insurance\nVoluntary Life Insurance Policy\nVoluntary Hospital and Critical Illness Insurance\nVoluntary Pet insurance\nEmployee Resource Groups\nWhalar provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Equal opportunity extends to all aspects of the employment relationship, including hiring, promotions, training, working conditions, compensation, and benefits.","description_format":"text","description_chars":7440,"description_truncated":false,"requirements":{"experience_years_min":12,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity","Home office","Internet reimbursement","Life insurance","Parental leave","Professional development"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Influencers","Influencer Marketing"],"lifecycle":[{"event":"open","at":"2026-09-12T19:56:32Z"}],"visa":[],"liveness":{"score":23,"band":"cold","label":"Long shot","p_open":1,"p_active":0.651,"p_room":0.36,"age_days":71,"expected_fill_days":44,"reasons":["conf:1","win:tail","crowd:"],"computed_at":"2026-10-15T05:46:00Z"},"pay":{"stated_usd_annual":225000,"is_top_pay":true},"html_url":"https://alion.io/job/whalar-vp-creative-strategy","json_url":"https://alion.io/job/whalar-vp-creative-strategy.json","meta":{"generated_at":"2026-10-15T11:06:52Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":17060,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-16T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":174625},"rest":"https://alion.io/mcp/rest/get_company?id=174625"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fwhalar-vp-creative-strategy"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fwhalar-vp-creative-strategy"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fwhalar-vp-creative-strategy"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/whalar-vp-creative-strategy\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fwhalar-vp-creative-strategy"}]}