{"id":3790128,"url":"https://alion.io/job/wipro-salesforce-marketing-cloud-next-consultant-developer","title":"Salesforce Marketing Cloud Next Consultant / Developer","company":{"id":224,"name":"Wipro","domain":"wipro.com","url":"https://alion.io/company/wipro","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"services","is_intermediary":false,"listed_via":null,"ats_vendor":"SuccessFactors","truth_index":null},"role":"Enterprise Apps","role_family":"Enterprise Apps","seniority":"staff","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Bengaluru, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":10,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Agentforce","optional":false},{"name":"Agile","optional":false},{"name":"Rest API","optional":false},{"name":"Salesforce Data Cloud","optional":false},{"name":"Apex","optional":true},{"name":"Lightning Web Components","optional":true},{"name":"LLM","optional":true},{"name":"MuleSoft","optional":true},{"name":"Salesforce Flow","optional":true}],"status":"live","first_seen_at":"2026-11-05T06:11:45Z","employer_posted_date":"2026-11-05","last_verified_at":"2026-11-10T09:42:23Z","board_verified":true,"closed_at":null,"days_open":5,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":5},"description":"Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO) is a leading technology services and consulting company focused on building innovative solutions that address clients’ most complex digital transformation needs. Leveraging our holistic portfolio of capabilities in consulting, design, engineering, and operations, we help clients realize their boldest ambitions and build future-ready, sustainable businesses. With over 230,000 employees and business partners across 65 countries, we deliver on the promise of helping our customers, colleagues, and communities thrive in an ever-changing world. For additional information, visit us at www.wipro.com.Job Description\nJob Description:\nRole Summary\nWe are looking for an experienced Salesforce Marketing Cloud Next Consultant / Developer to design, implement, and support modern marketing solutions on the Salesforce ecosystem.\nThe ideal candidate will have strong experience with Salesforce Marketing Cloud capabilities and a good understanding of Marketing Cloud Next, Salesforce Data Cloud, Agentforce, customer segmentation, campaign orchestration, personalization, and Salesforce platform integrations. The candidate should be comfortable working directly with business and customer stakeholders to translate marketing requirements into scalable technical solutions.\n͏\nKey Responsibilities:\nDesign and implement marketing solutions using Salesforce Marketing Cloud Next.\n\nWork with business and marketing teams to understand campaign, customer engagement, personalization, and segmentation requirements.\n\nConfigure and implement customer journeys, audience segmentation, campaign orchestration, and personalized engagement.\n\nLeverage Salesforce Data Cloud to unify customer data and create actionable audience segments.\n\nWork with Agentforce and Salesforce AI capabilities to support AI-driven marketing and customer engagement use cases.\n\nDesign integrations between Marketing Cloud Next, Data Cloud, Salesforce CRM, and external enterprise systems.\n\nDevelop and maintain integrations using Salesforce APIs, REST APIs, and platform integration patterns.\n\nConfigure data models, identity resolution, calculated insights, segmentation, and activation use cases within Data Cloud.\n\nCollaborate with Salesforce Sales Cloud, Service Cloud, Data Cloud, integration, architecture, and business teams.\n\nSupport solution design, technical documentation, code/configuration reviews, testing, deployment, and production troubleshooting.\n\nApply Salesforce security, data privacy, consent, and governance principles when designing marketing solutions.\n\nParticipate in customer workshops and provide technical recommendations and effort estimates.\n\nIdentify opportunities for automation and AI-enabled marketing experiences.\n\n͏\nRequired Skills\n10+ years of experience in the Salesforce ecosystem.\n\nKnowledge or implementation experience with Marketing Cloud Next is mandatory.\n\nStrong hands-on experience with Salesforce Marketing Cloud and digital marketing implementations.\n\nStrong understanding of Salesforce Data Cloud, including:\nData ingestion and mapping\n\nData Model Objects\n\nIdentity resolution\n\nUnified customer profiles\n\nSegmentation\n\nCalculated insights\n\nAudience activation\n\nUnderstanding of Agentforce and Salesforce AI capabilities.\n\nExperience designing customer journeys, campaigns, segmentation, personalization, and omni-channel engagement solutions.\n\nStrong understanding of Salesforce CRM concepts and integration with Sales Cloud.\n\nExperience with REST APIs and enterprise integration patterns.\n\nUnderstanding of customer consent, preference management, data security, and privacy considerations.\n\nExperience working in Agile delivery environments.\n\nStrong analytical, troubleshooting, and problem-solving skills.\n\nStrong written and verbal communication skills with the ability to work directly with customer stakeholders.\n\n͏\nGood to Have\nExperience with legacy Salesforce Marketing Cloud / Marketing Cloud Engagement, including Journey Builder, Automation Studio, Email Studio, and Contact Builder.\n\nExperience migrating or modernizing existing Marketing Cloud implementations toward Marketing Cloud Next/Data Cloud-centric architectures.\n\nKnowledge of Salesforce Flow, Apex, Lightning Web Components, SOQL, and Salesforce platform development.\n\nExperience with MuleSoft or other enterprise integration platforms.\n\nExperience with large-scale customer data and CRM transformation programs.\n\nUnderstanding of GenAI/LLM-driven marketing use cases and responsible AI practices.\n\nPreferred Certifications\nSalesforce Marketing Cloud certification\n\nSalesforce Data Cloud certification\n\nSalesforce Administrator\n\nSalesforce Platform Developer\n\nSalesforce Agent force Specialist\n\n͏\nMandatory Skills: Salesforce Data Cloud.Experience: 8-10 Years\n.Reinvent your world. We are building a modern Wipro. We are an end-to-end digital transformation partner with the boldest ambitions. To realize them, we need people inspired by reinvention. Of yourself, your career, and your skills. We want to see the constant evolution of our business and our industry. It has always been in our DNA - as the world around us changes, so do we. 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