Field Sales Executive

Role Overview:

The Sales Executive will be responsible for onboarding retailers, driving order volume, and expanding WOGOM’s presence in the assigned territory. This is a field sales role focused on building a strong retailer network and increasing platform adoption.

Key Responsibilities:

1. Retailer Acquisition & Onboarding

• • Identify and onboard retailers, shop owners, and dealers onto the WOGOM platform
  • Educate retailers on app usage, ordering process, and benefits
  • Ensure activation of newly onboarded retailers

2. Sales & Order Generation

• • Drive daily/weekly order generation from retailers
  • Increase repeat orders and basket size
  • Promote key categories like mobiles, electronics, IT products, and appliances

3. Market Coverage & Expansion

• • Cover assigned territory and ensure maximum retailer reach
  • Add new retailers and expand the active customer base
  • Gather market intelligence on competitors, pricing, and demand trends

4. Relationship Management

• • Build strong relationships with retailers and distributors
  • Resolve basic queries related to orders, pricing, delivery, or app usage
  • Ensure high retailer satisfaction and retention

5. Collections & Credit Support

• • Support in collections and payment follow-ups
  • Promote credit/BNPL solutions (if applicable)
  • Maintain discipline in outstanding payments

6. Reporting & Daily Updates

• • Share daily reports on:
  • Visits done
  • Retailers onboarded
  • Orders generated
  • Track individual performance vs targets

Preferred Industry Experience:

• • Consumer Electronics / Mobile
  • FMCG / Telecom / B2B Marketplace