{"id":2614737,"url":"https://alion.io/job/wpp-media-analytics-director-2","title":"Analytics Associate Director","company":{"id":5499,"name":"WPP Media","domain":"wppmedia.com","url":"https://alion.io/company/wpp-media","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":82,"open_postings":199,"ghost_share":0,"stale_share":0.709,"repost_share":0.005,"time_to_fill_p50_days":48,"computed_at":"2026-10-17T05:46:00Z"}},"role":"Leadership","role_family":"Leadership","seniority":"head","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["London, United Kingdom"],"countries":["GB"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":73000,"max_usd":158000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":321},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"AI Agents","optional":false},{"name":"GCP","optional":false},{"name":"Jira","optional":false},{"name":"Matplotlib","optional":false},{"name":"NumPy","optional":false},{"name":"Python","optional":false},{"name":"SciPy","optional":false},{"name":"SQL","optional":false},{"name":"Trello","optional":false}],"status":"live","first_seen_at":"2026-04-27T07:51:56Z","employer_posted_date":"2026-10-15","last_verified_at":"2026-10-18T02:50:42Z","board_verified":true,"closed_at":null,"days_open":173,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":172},"description":"About WPP Media\nWPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth.\nWPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.\nFor more information, visit wppmedia.com.\n1429 - Director, Analytics - DAT\nAbout WPP Media\nWPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.\nWPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com\nAbout EssenceMediacom: A Leading WPP Media Brand\nEssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy - built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.\nRole Summary and Impact\nWe are seeking a Director to join our growing Analytics & Insights team, reporting into the Analytics Director. The team focuses on media effectiveness measurement, campaign analysis and client communication to help make brands become more valuable to the world.\nYou will be working with leading advertisers, including Airbnb, to harness their data and improve the performance of their campaigns, developing and deploying media measurement solutions. Communication with client stakeholders and effective management of assigned tasks is critical in this role. You will be joining an award winning team, with more than 16 tech and media industry awards to our name, including Campaign Magazine’s Tech Awards Agency of the Year, Best Use of AI, and Breakthrough Tech as Part of a Campaign awards.\nWe have invested in giving you the tools to make you as successful as possible, including training/development, full access to Google Cloud Platform and a wider global community of analysts and data scientists.\nSome of the things we'd like you to do\nBuild and apply a deep understanding of marketing objectives to support Account teams with comprehensive measurement and testing plans.\nTo help deliver “best in class” analytical capabilities across the agency with the wider Analytics team, including the use of new methods, techniques, tools and systems. Managing the process through to delivery and taking ownership of global roll out. \nRecruit, manage, and develop a team of 1-3 analysts, ensuring high-quality output and efficient workflow.\nLead the creation of clear, robust and thought-provoking campaign reviews and insights, and show the wider team/clients how to improve effectiveness. \nDevelop deep understanding of marketing platform testing and targeting abilities, and act in a consultative capacity in their implementation\nDeliver insightful campaign reviews with actionable recommendations to improve marketing effectiveness.\nProvide actionable insights and design experiments to optimise campaign performance - focusing on brand and conversion lift studies.\nBe a reliable day-to-day point of contact for clients and maintain robust client relationships.\nCoordinate with third-party vendors for the assessment and management of bespoke measurement solutions, including contracts and SOWs.\nManage relationships with data engineering teams and set automation strategies to integrate new tools and solutions.\nTranslate complex data concepts for stakeholders and contribute to the company's data strategy, promoting data-driven innovation within the media industry.\nSkills and Experience\nAt WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:\nBe Extraordinary by Leading Collectively to Inspire transformational Creativity.\nCreate an Open environment by Balancing People and Client Experiences by Cultivating Trust.\nLead Optimistically by Championing Growth and Development to Mobilize the Enterprise.\nYou will be highly numerate: able to confidently interpret data and apply statistical tests to draw robust conclusions. Holding a degree(s) in a quantitative field: Statistics, Mathematics, Economics, Engineering, Physical Science or Computer Science\nExperience in analytics, measurement, data science, or a related field\nKnowledge of applying measurement to media campaigns through Meta/Google, through brand and conversion lift studies, matched market tests or otherwise\nWell developed problem-solving skills and the ability to think critically and creatively\nStrong understanding of statistics including hypothesis testing, descriptive statistics and distribution theory\nStrong communication skills, with the ability to present complex ideas to both technical and non-technical audiences\nAble to work independently and as part of a cross-functional team, using project management tools such as Jira/Trello. Ability to project manage analytics projects.\nHighly capable at presenting data in a visually engaging and insightful manner that cuts through the noise\nExperience in mentorship and management, ability to display empathy in difficult situations and lead by example\nStay up-to-date with the latest industry trends and advancements in data science and analytics\nProficiency in SQL & R/Python, including understanding of packages such as pandas, numpy, scipy & matplotlib. \nStrong understanding of what data points can be collected and analysed in a digital campaign, and how each data point should be analysed. Including knowledge of media data and incremental measurement, including both Direct Response and Brand campaigns\nNice to haves:\nExperience with digital ad technologies (SA360, GA, Campaign Manager, DV360, Meta Business Manager), site analytics and tools\nExperience with cloud technologies, such as GCP\nProven understanding and experience with digital ad platforms APIs\nKnowledge of market research methodologies\nSpeaking any European languages\n\nLife at WPP Media & Benefits\nOur passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. \nWPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.\nWe believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.\nPlease note this is a UK based role and requires individuals to have the right to work in this location\nPlease read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.\nPlease read our Privacy Notice for more information on how we process the information you provide.","description_format":"text","description_chars":8576,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Dental insurance","Retirement plans"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Advertising","Digital Marketing"],"lifecycle":[{"event":"open","at":"2026-10-15T11:53:54Z"}],"visa":[{"country":"GB","licensed_sponsor":true,"evidence":"Licensed UK visa sponsor (Skilled Worker, Senior or Specialist Worker)","filings_12m":null,"filings_prev_12m":null,"green_card_filings_12m":null,"median_offered_wage_usd":null,"route":"Skilled Worker; Global Business Mobility: Senior or Specialist Worker","cap_exempt":false,"checked_at":"2026-10-17T06:21:15+00:00","sources":["UK Home Office: register of licensed sponsors (workers)"],"filings_for_role_12m":0}],"liveness":{"score":10,"band":"cold","label":"Long shot","p_open":1,"p_active":0.36,"p_room":0.28,"age_days":172,"expected_fill_days":48,"reasons":["conf:1","stale_co","velocity","win:tail","crowd:brand"],"computed_at":"2026-10-17T05:46:00Z"},"pay":null,"html_url":"https://alion.io/job/wpp-media-analytics-director-2","json_url":"https://alion.io/job/wpp-media-analytics-director-2.json","meta":{"generated_at":"2026-10-18T05:00:44Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":7604,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-19T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":5499},"rest":"https://alion.io/mcp/rest/get_company?id=5499"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fwpp-media-analytics-director-2"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fwpp-media-analytics-director-2"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fwpp-media-analytics-director-2"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/wpp-media-analytics-director-2\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fwpp-media-analytics-director-2"}]}