{"id":3988710,"url":"https://alion.io/job/wpp-media-manager-data-analytics-bi-goc-3","title":"Manager, Data Analytics & BI, GOC","company":{"id":5499,"name":"WPP Media","domain":"wppmedia.com","url":"https://alion.io/company/wpp-media","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":81,"open_postings":173,"ghost_share":0,"stale_share":0.769,"repost_share":0.006,"time_to_fill_p50_days":48,"computed_at":"2026-11-10T06:52:35Z"}},"role":"Analytics","role_family":"Analytics","seniority":"lead","employment_type":null,"work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"inferred","locations":["Barranquilla, Colombia","Bogotá, Colombia","Medellín, Colombia","Mexico City, Mexico"],"countries":["CO","MX"],"hiring_countries":["CO","MX"],"hiring_countries_total":2,"salary":null,"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"AI Agents","optional":false},{"name":"Microsoft Excel","optional":false},{"name":"Power BI","optional":false},{"name":"SQL","optional":false},{"name":"Alteryx","optional":true},{"name":"Copilot","optional":true},{"name":"Google Colab","optional":true},{"name":"Python","optional":true}],"status":"live","first_seen_at":"2026-11-09T18:51:33Z","employer_posted_date":"2026-11-09","last_verified_at":"2026-11-10T19:47:02Z","board_verified":true,"closed_at":null,"days_open":1,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":1},"description":"About WPP Media\nWPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth.\nWPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.\nFor more information, visit wppmedia.com.\nRole Summary and Impact\nAs part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Manager, Business Intelligence who will oversee client reporting, performance measurement, and data quality for assigned brands.\nThis client-facing role combines advanced Power BI and SQL expertise with team leadership, project management, and stakeholder communication. You will partner with Investment and Data Operations teams, guide offshore analysts, and support AI-assisted reporting improvements and Marketing Mix Modeling (MMM) initiatives.\nKey responsibilities include:\nOwn the monthly reporting cycle, aligning with Investment teams on scope, KPIs, deliverables, timelines, reviews, and approvals.\nValidate reporting data and AI-assisted performance insights, ensuring accuracy, relevance, and consistency before client distribution.\nMaintain campaign measurement frameworks, including platform-specific KPIs, benchmarks, measurement studies, and performance tracking requirements.\nManage client questions, reporting requests, and ad hoc performance analyses.\nProvide direction and operational support to offshore senior analysts, setting priorities and overseeing the quality of reports and dashboards.\nBuild, maintain, and troubleshoot Power BI dashboards, including semantic models, data modeling, DAX, Power Query, Row-Level Security (RLS), workspace permissions, and Power BI apps.\nDefine business and technical requirements for Data Operations, covering data sources, metrics, dimensions, granularity, refresh frequency, mapping, and transformation logic.\nUse SQL to extract, validate, and reconcile data across databases, reporting environments, and media platforms.\nPartner with Data Operations to investigate and resolve data discrepancies, classification issues, and transformation requirements.\nMaintain paid media taxonomies, naming conventions, and data governance standards across advertising and media planning platforms.\nDocument reporting workflows, data schemas, QA procedures, templates, and process changes.\nIdentify opportunities to improve reporting efficiency and data quality through automation and AI tools.\nSupport measurement studies, including Brand Lift studies, and provide analytical support across brands as business needs evolve.\nSupport the Associate Director with MMM data collection, transformation, and quality assurance, coordinating digital and traditional media inputs, including linear TV, out-of-home, and print.\nReconcile platform data, database and API extracts, and budget information for MMM submissions, investigating discrepancies and coordinating resolutions.\nManage data reviews, stakeholder sign-offs, and submission deadlines with external MMM partners.\nSkills and Experience\nIf this opportunity looks right for you, we are looking for candidates who have:\n5+ years of professional experience in Business Intelligence, Reporting, or Data Analytics, preferably within a media agency, digital marketing, or commerce media environment.\nAdvanced, hands-on Power BI expertise, including dashboard development, semantic models, data modeling, DAX, Power Query, RLS, and workspace and app permissions.\nStrong SQL skills for data extraction, validation, and reconciliation, with an understanding of data transformation, staging tables, views, and reporting pipelines.\nKnowledge of digital advertising and media planning platforms, including Meta, TikTok, Snapchat, Reddit, Google Campaign Manager, DV360, SA360, and Prisma/Mediaocean.\nAn understanding of traditional media data and campaign performance KPIs.\nExperience with data validation, reconciliation, paid media taxonomy, naming conventions, data mapping, and governance standards.\nTeam leadership and project management experience, including cross-functional coordination, reporting cycles, timelines, and multiple deliverables.\nExcellent written and verbal English communication skills, with the ability to explain complex data topics to technical and non-technical stakeholders.\nAdvanced Excel and PowerPoint skills.\nPractical experience using AI tools to improve reporting, analysis, and operational efficiency.\nA bachelor’s degree in Computer Science, Information Technology, Engineering, Business Analytics, Data Science, Marketing, or a related field, or equivalent professional experience.\nExperience developing AI agents to automate data QA, insight generation, or report preparation is a plus.\nKnowledge of Python, Microsoft Copilot, Google Colab, or Alteryx is a plus.\nAn understanding of API-based data integrations, including potential discrepancies between platform interfaces and database extracts, is desirable.\nPrevious experience supporting MMM data collection, validation, and coordination with external partners is a plus.\nLife at WPP Media & Benefits\nOur passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.\nWe Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.\nWPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.\nThis position is available in a Remote or Hybrid Work Modality and must be performed from any location within Mexico or Colombia. Only candidates residing in either country who are legally authorized to work there may apply. Remote work from outside Mexico or Colombia, including relocation abroad under a remote work contract, is not permitted under any circumstances.\nPlease read our Privacy Notice for more information on how we process the information you provide.\nWhile we appreciate all applications received, only those candidates selected for an interview will be contacted.\nPlease read our Privacy Notice for more information on how we process the information you provide.","description_format":"text","description_chars":7939,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"Upper-Intermediate (B2)","optional":false}]},"benefits":["Dental insurance","Hybrid work","Retirement plans"],"hiring_locations":[{"name":"Colombia","iso":"CO","kind":"country"},{"name":"Mexico","iso":"MX","kind":"country"}],"hiring_excludes":[],"relocation_offered":true,"industries":["Advertising","Digital Marketing"],"lifecycle":[{"event":"open","at":"2026-11-09T22:32:24Z"}],"visa":[],"liveness":{"score":63,"band":"ok","label":"Likely open","p_open":1,"p_active":0.632,"p_room":1,"age_days":0,"expected_fill_days":48,"reasons":["conf:3","stale_co","velocity","win:early","comp:brand"],"computed_at":"2026-11-10T06:52:35Z"},"pay":null,"html_url":"https://alion.io/job/wpp-media-manager-data-analytics-bi-goc-3","json_url":"https://alion.io/job/wpp-media-manager-data-analytics-bi-goc-3.json","meta":{"generated_at":"2026-11-10T22:54:48Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":219,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-11T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":5499},"rest":"https://alion.io/mcp/rest/get_company?id=5499"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fwpp-media-manager-data-analytics-bi-goc-3"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fwpp-media-manager-data-analytics-bi-goc-3"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fwpp-media-manager-data-analytics-bi-goc-3"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/wpp-media-manager-data-analytics-bi-goc-3\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fwpp-media-manager-data-analytics-bi-goc-3"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3988710}},{"tool":"search_jobs","arguments":{"company":"wppmedia.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3988710},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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