{"id":954369,"url":"https://alion.io/job/wpp-production-freelance-creative-arabic-copywriter","title":"Freelance Creative Arabic Copywriter","company":{"id":687669,"name":"WPP Production","domain":"wppproduction.com","url":"https://alion.io/company/wppproduction","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":76,"open_postings":29,"ghost_share":0,"stale_share":0.966,"repost_share":0,"time_to_fill_p50_days":33,"computed_at":"2026-10-20T05:45:00Z"}},"role":"Legal","role_family":"Legal","seniority":"senior","employment_type":"freelance","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["GB"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":74000,"max_usd":164000,"period":"year","method":"role_seniority_country_cell","sample_n":44},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"AI Agents","optional":false},{"name":"GDPR","optional":true}],"status":"live","first_seen_at":"2026-06-26T13:50:45Z","employer_posted_date":"2026-10-02","last_verified_at":"2026-10-20T14:55:23Z","board_verified":true,"closed_at":null,"days_open":116,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":115},"description":"About WPP Production\nWe are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.\nAbout WPP\nWPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.\nThe Creative Writer is responsible for writing headlines for our client’s marketing communications, while ensuring brand consistency, cultural relevance and compelling style of all messaging across products and services. The task for this role goes far beyond translation - with the aim of preserving our client’s distinctive tone of voice, but also to craft copy that feels authentic, natural and resonates with the local target audience. This role requires a creative and strategic thinker with a passion for language and a deep understanding of cultural nuance.\nKey responsibilities\nCreatively write copy for a wide range of marketing and communication materials, ensuring cultural and linguistic alignment with the brand values and tone.\nAdapt and transcreate US English content, including headlines, into the local-market language while preserving intent, voice, and ensure all messages are clear, follow the spirit of the English master copy and communicate the same strategic or product point.\nWherever necessary, review and validate final in-context materials (in-situ validation) to confirm messaging quality and consistency\nacross formats and platforms.\nReview, rewrite and validate translated marketing copy and raw machine translation output.\nCollaborate closely with a team of fellow writers, project managers, producers, editors and post-editors to ensure smooth processes\nand best practice in Language validation.\nProvide creative insights where necessary.\nUse software tools and validation platforms (including CAT tools, simulators and AI) effectively during the localization workflow.\nPropose process improvements and workflow optimizations to project stakeholders.\nKey requirements\nNative-level fluency in the local-market language and excellent command of written and spoken English.\nCreative thinker with strong creative writing and transcreation skills, with the ability to adapt tone and style for different contexts \nBachelor’s or master’s degree in communications, Marketing, Linguistics, or a related field.\n5+ years of experience in copywriting, transcreation, or localization-either agency-side or in-house.\nExperience working on international and local brands, consumer tech, digital content, or global brand localization.\nKnowledge of technical writing principles and the ability to simplify complex concepts for broader audiences\nSpecialist in understanding language subtleties and tailoring creative nuances to the local language, especially for headlines.\nProven experience in localizing marketing copy while maintaining brand voice and messaging consistency.\nDemonstrated experience leading editorial or localization teams, with a practical understanding of workflow management\nGreat communication skills and ability to explain creative choices to non-native speakers (for instance through rationales)\nStrong attention to detail and ability to manage multiple projects simultaneously under tight deadlines.\nTechnically proficient with localization tools (CAT tools, CMS platforms, etc.); familiarity with consumer tech products and ecosystems is a plus.\nPlease note this is a freelance, remote position \nWhy work here: \n At WPP Production, you’ll help shape the future of content production at a truly global scale. We bring together world-class talent, cutting-edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You’ll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next-generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities, and the backing of WPP’s unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment.\nInclusion and Impact \nWPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.\n\nData\nWe rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment. When you click the \"Submit Application\" button at the bottom of this page, this will send all the information you have added to WPP Production. Before you do this, we think it's a good idea to read through our Privacy statement.This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.\nPlease contact  if you need the job advert or form in another format.","description_format":"text","description_chars":5831,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"All levels","optional":false}]},"benefits":[],"hiring_locations":[{"name":"United Kingdom","iso":"GB","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Creative Agencies","Video Production"],"lifecycle":[{"event":"open","at":"2026-09-16T03:46:47Z"}],"visa":[{"country":"GB","licensed_sponsor":true,"evidence":"Licensed UK visa sponsor (Skilled Worker, Senior or Specialist Worker)","filings_12m":null,"filings_prev_12m":null,"green_card_filings_12m":null,"median_offered_wage_usd":null,"route":"Skilled Worker; Global Business Mobility: Senior or Specialist Worker","cap_exempt":false,"checked_at":"2026-10-20T06:21:30+00:00","sources":["UK Home Office: register of licensed sponsors (workers)"],"filings_for_role_12m":0}],"liveness":{"score":6,"band":"cold","label":"Long shot","p_open":1,"p_active":0.2,"p_room":0.28,"age_days":115,"expected_fill_days":33,"reasons":["conf:0","stale_co","velocity","win:tail","crowd:brand"],"computed_at":"2026-10-20T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/wpp-production-freelance-creative-arabic-copywriter","json_url":"https://alion.io/job/wpp-production-freelance-creative-arabic-copywriter.json","meta":{"generated_at":"2026-10-20T16:38:32Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":19017,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-21T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":687669},"rest":"https://alion.io/mcp/rest/get_company?id=687669"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fwpp-production-freelance-creative-arabic-copywriter"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fwpp-production-freelance-creative-arabic-copywriter"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fwpp-production-freelance-creative-arabic-copywriter"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/wpp-production-freelance-creative-arabic-copywriter\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fwpp-production-freelance-creative-arabic-copywriter"}]}