{"id":1789911,"url":"https://alion.io/job/xapads-media-product-manager","title":"Product Manager","company":{"id":59567,"name":"Xapads Media","domain":"xapads.com","url":"https://alion.io/company/xapads-media","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Zoho Recruit","truth_index":null},"role":"Product","role_family":"Product","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Noida, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":16000,"max_usd":37000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":21},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Deep Linking","optional":false}],"status":"live","first_seen_at":"2026-10-03T17:45:05Z","employer_posted_date":"2026-10-03","last_verified_at":"2026-10-31T17:36:04Z","board_verified":true,"closed_at":null,"days_open":28,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":28},"description":"About the Role\nWe are looking for a Product Manager with 3-5 years of experience in Mobile Performance Advertising and AdTechto drive the development and enhancement of Xapads' proprietary mobile advertising products.\nThe ideal candidate should have hands-on product experience working with Mobile Measurement Partners (MMPs), performance advertising platforms, attribution and postback integrations, and preferably a mobile DSP or performance-focused programmatic platform.\nIn this role, you will work closely with Engineering, Data, Operations, Business, and other cross-functional teams to build and enhance products across campaign execution, attribution, optimization, reporting, audience intelligence, and performance measurement.\nCandidates who have contributed to building or scaling a Mobile DSP as a Product Managerwill have a strong advantage.\nKey Responsibilities\nOwn and contribute to the product roadmap for Mobile Performance and DSP capabilities, from requirement discovery through development, launch, and optimization.\n\nWork closely with Engineering, Data, Operations, and Business teams to define, prioritize, and deliver new product capabilities.\n\nDrive integrations with Mobile Measurement Partners (MMPs).\n\nDefine product requirements for attribution, tracking, postbacks, conversion events, install and in-app event measurement, and related performance workflows.\n\nConvert business and advertiser requirements into clear PRDs, product specifications, user stories, workflows, and acceptance criteria.\n\nDevelop features supporting performance campaign use cases such as CPI, CPA, ROAS, retargeting, audience creation, optimization, and conversion-based bidding.\n\nMonitor platform performance, advertiser outcomes, campaign metrics, product adoption, and operational efficiency to identify areas for improvement.\n\nParticipate actively in sprint planning, backlog prioritization, product testing, UAT, release planning, and post-release analysis.\n\nConduct competitive and market analysis across Mobile DSPs, performance advertising platforms, attribution platforms, and mobile measurement technologies.\n\nWork closely with Operations and Business teams to understand real-world campaign challenges and translate them into scalable product solutions.\n\nRequired Skills & Experience\n3-5 years of Product Management experience, preferably within Mobile Advertising, Performance Marketing, Programmatic Advertising, or AdTech.\n\nStrong understanding of the mobile performance advertising ecosystem, including DSPs, Ad Exchanges, SSPs, RTB, SDK-based advertising, mediation, attribution, and audience targeting.\n\nPrior experience working on MMP integrations.\n\nGood understanding of mobile attribution, tracking links, postbacks, conversion events, attribution windows, deep linking, SKAN, Android Privacy Sandbox, and mobile measurement concepts.\n\nUnderstanding of performance marketing KPIs.\n\nExperience translating complex advertising and measurement workflows into scalable platform features.\n\nHands-on experience working i with Product, Engineering, Data, QA, Operations, and Business teams.\n\nAbility to create clear product documentation including PRDs, user stories, functional specifications, process flows, and acceptance criteria.\n\nStrong analytical and problem-solving skills with the ability to make data-driven product decisions.\n\nUnderstanding of programmatic standards and technologies such as OpenRTB, Native Ads, VAST, APIs, tracking pixels, and server-to-server integrations.\n\nPreferred / Added Advantage\nPrevious experience building, scaling, or managing a Mobile DSP or Performance Advertising Platform.\n\nExperience designing automated campaign optimization or bidding productsusing conversion and attribution signals.\n\nExperience building audience segmentation, retargeting, lookalike, or event-based audience productsusing MMP or first-party data.\n\nUnderstanding of fraud prevention, attribution discrepancies, click/install validation, and mobile advertising quality controls.\n\nExperience with reporting and analytics productscombining campaign delivery, attribution, revenue, and conversion data.\n\nExposure to both user acquisition and retargeting/re-engagementuse cases.\n\nExperience working with high-volume real-time advertising or event-processing systems.\n\nWhat We Are Looking For\nWe are particularly interested in someone who understands the complete journey of a mobile performance campaign - from bid request and ad delivery to click, install, in-app event, attribution, postback, reporting, and campaign optimization.\nThis role is best suited for a Product Manager who has worked close to the technology behind mobile performance advertising and can bridge advertiser requirements, MMP data, programmatic infrastructure, and engineering executionto build scalable performance advertising products.\nRequirements\nRequired Skills & Experience\n3-5 years of Product Management experience, preferably within Mobile Advertising, Performance Marketing, Programmatic Advertising, or AdTech.\n\nStrong understanding of the mobile performance advertising ecosystem, including DSPs, Ad Exchanges, SSPs, RTB, SDK-based advertising, mediation, attribution, and audience targeting.\n\nPrior experience working on MMP integrations.\n\nGood understanding of mobile attribution, tracking links, postbacks, conversion events, attribution windows, deep linking, SKAN, Android Privacy Sandbox, and mobile measurement concepts.\n\nUnderstanding of performance marketing KPIs.\n\nExperience translating complex advertising and measurement workflows into scalable platform features.\n\nHands-on experience working i with Product, Engineering, Data, QA, Operations, and Business teams.\n\nAbility to create clear product documentation including PRDs, user stories, functional specifications, process flows, and acceptance criteria.\n\nStrong analytical and problem-solving skills with the ability to make data-driven product decisions.\n\nUnderstanding of programmatic standards and technologies such as OpenRTB, Native Ads, VAST, APIs, tracking pixels, and server-to-server integrations.","description_format":"text","description_chars":6088,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":3,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Advertising","Lead Generation","Digital 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