{"id":965070,"url":"https://alion.io/job/xm-performance-marketing-specialist","title":"Performance Marketing Specialist","company":{"id":56888,"name":"XM","domain":"xm.com","url":"https://alion.io/company/xm-com","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Lever","truth_index":{"grade":"B","score":72,"open_postings":56,"ghost_share":0.375,"stale_share":0,"repost_share":0.018,"time_to_fill_p50_days":182,"computed_at":"2026-11-12T10:38:37Z"}},"role":"Marketing","role_family":"Marketing","seniority":"junior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Limassol, Cyprus","Nicosia, Cyprus"],"countries":["CY"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":2,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Ads","optional":false},{"name":"Meta Ads","optional":false},{"name":"Microsoft Excel","optional":true}],"status":"live","first_seen_at":"2026-09-16T08:35:02Z","employer_posted_date":"2026-09-16","last_verified_at":"2026-11-12T22:02:32Z","board_verified":true,"closed_at":null,"days_open":57,"trust":{"level":"ok","repost_count":0,"flags":["company_stale"],"days_open":56},"description":"Performance Marketing Specialist\nThe Role:\nWe are seeking a talented and data-driven Performance Marketing Specialist to join our team in a rapidly growing, fast-paced, and agile environment. In this role, you will assist in planning, executing, and optimizing performance marketing campaigns to support key actions and achieve our business objectives. Your growing knowledge of digital marketing, analytics, and optimization techniques will play a valuable role in supporting our marketing goals and maximizing return on investment (ROI).\nThe main responsibilities of the position include:\nAssist in the execution of performance marketing strategies to help meet predefined goals.\nSupport audience research and segmentation to help identify target demographics, interests, and behaviours for effective campaign targeting.\nPrepare comprehensive reports and performance summaries to communicate campaign outcomes, insights, and recommendations to team leaders and stakeholders.\nMonitor and optimize campaign performance through ongoing data analysis and minor tactical adjustments to support key performance indicators (KPIs).\nAssist in tracking advertising budgets and support data-driven allocation decisions across campaigns based on performance analysis and ROI.\nStay up to date with industry trends, emerging technologies, and best practices in performance marketing to continuously learn and improve campaign techniques.\nGather data for competitor analysis to help track the strengths, weaknesses, and strategies of key competitors.\nCollaborate with internal and external stakeholders to support the successful execution of marketing campaigns.\nMain requirements:\nBSc/MSc in Mathematics, Statistics, Marketing, or a related field.\nAt least 2 years of professional experience. Relevant work experience will be considered an advantage.\nHands-on familiarity with digital advertising platforms and tools, such as Google Ads, META ads, X ads, Tik Tok ads, Google Analytics 4, Data Studio, and other relevant platforms will be considered an advantage.\nExperience in programmatic ads will be considered an advantage.\nFamiliarity with AI tools and their application in daily workflows will be considered a plus.\nSolid Microsoft Excel skills.\nStrong analytical skills and ability to interpret data to make informed decisions and optimize campaign performance.\nSelf-motivated and results-oriented mindset.\nEagerness to learn new tools and technologies.\nHighly organized and be able to adapt quickly to changing priorities and thrive in a fast-paced, dynamic environment by managing multiple projects simultaneously.\nExcellent oral and written communication skills in English.\nBenefit from:\nAttractive remuneration package plus performance related reward\nPrivate health insurance\nCorporate pension fund\nIntellectually stimulating work environment\nContinuous personal development and international training opportunities\nThe Hiring Experience: What Awaits You\nLet’s Connect - Intro Chat with Talent Acquisition\nTest your edge - Aptitude Assessment\nDeep Dive - First Interview with Your Future Team\nBring It to Life - Role-Specific Take-Home Task\nTest your edge - Personality Assessment\nFinal Connection - Final Interview","description_format":"text","description_chars":3213,"description_truncated":false,"requirements":{"experience_years_min":2,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"All levels","optional":false}]},"benefits":["Health insurance"],"hiring_locations":[{"name":"Cyprus","iso":"CY","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Online Brokerage & Trading Platforms","Forex & CFD Brokers"],"lifecycle":[{"event":"open","at":"2026-09-16T13:35:00Z"}],"visa":[],"liveness":{"score":67,"band":"ok","label":"Likely open","p_open":1,"p_active":0.839,"p_room":0.8,"age_days":57,"expected_fill_days":182,"reasons":["conf:1","win:early","crowd:junior"],"computed_at":"2026-11-12T10:38:37Z"},"pay":null,"html_url":"https://alion.io/job/xm-performance-marketing-specialist","json_url":"https://alion.io/job/xm-performance-marketing-specialist.json","meta":{"generated_at":"2026-11-13T00:59:35Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":2254,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-14T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":56888},"rest":"https://alion.io/mcp/rest/get_company?id=56888"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fxm-performance-marketing-specialist"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"free","price":{"credits":0,"usd":0},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fxm-performance-marketing-specialist"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fxm-performance-marketing-specialist"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/xm-performance-marketing-specialist\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fxm-performance-marketing-specialist"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":965070}},{"tool":"search_jobs","arguments":{"company":"xm.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":965070},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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