{"id":3192239,"url":"https://alion.io/job/xmedia-director-analytics-media","title":"Director Analytics (Media)","company":{"id":719986,"name":"Xmedia","domain":"xmedia.com","url":"https://alion.io/company/xmedia-2","size_band":"1-10","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":null},"role":"Analytics","role_family":"Analytics","seniority":"head","employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":126000,"max_usd":241000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":267},"experience_years_min":6,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Python","optional":false},{"name":"SQL","optional":false}],"status":"live","first_seen_at":"2026-10-23T23:20:14Z","employer_posted_date":"2026-10-24","last_verified_at":"2026-10-24T11:10:28Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"WHO WE ARE\nCrossmedia is the global media independent. We’re committed to doing media and business the right way, guided by the principles of TRUST, REASON and the Pursuit of HAPPINESS. Crossmedia US was founded in NY in 2000 and is one of the largest minority-owned full-service media planning & buying agencies in the nation. We are 500+ Crossmedians worldwide with big ambitions to continue to grow with soul. \nWe focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget. And we do it in an honest way. We are and always have been a values-based organization. We earn our clients TRUST by ensuring media transparency in our business model and objectivity in decision-making. We apply REASON & logic to finding solutions to our clients' greatest business challenges. The Pursuit of HAPPINESS matters to us. Big time. We invest in each colleagues’ professional & personal wellbeing and growth. It’s why we have countless initiatives, clubs & cultural events dedicated to our people and why we have been the top ranked media agency named to Ad Age’s Best Places to Work for the past seven years in a row. \nWe have offices in the NY, Philadelphia, London and Germany. Our client roster includes U.S. Bank, Invesco, Newell Brands, NASCAR, American Cancer Society, Ricola, Herschend Family Entertainment, Zalando, Edible Arrangements, Citizens Bank, and more.\nYOUR ROLE\nWe are looking for a passionate, collaborative, and resourceful Director to join Redbox, Crossmedia’s analytics and business intelligence team. You will help lead the development and implementation of analytics solutions to evaluate and optimize marketing performance. Your expertise will guide clients in understanding the effectiveness of their media investments across various channels, driving strategic decisions and maximizing ROI.\nAs a senior member of the team, you will partner closely with the Group Director to review project briefs, provide analytics leadership on client strategic challenges, and drive the development and execution of cross-channel measurement strategies. You will roll up your sleeves to analyze MMM and MTA outputs, design analytics frameworks, create data visualizations, optimize media investment, and translate complex data into actionable insights. The ideal candidate is passionate about advancing the role of analytics in strategic marketing, and excited to build best-in-class measurement solutions across a portfolio of high-profile client.\nTHIS IS A NY BASED ROLE AND WE WORK IN A HYBRID SETTING\nClient Leadership & Strategic Partnership\nAct as a key Redbox lead across assigned accounts, providing guidance, leadership, and direction on all measurement initiatives.\nBuild strong, independent relationships with client leads across media, analytics, and brand teams.\nPartner closely with internal Media Planning and Strategy teams to fully understand client business needs, KPIs, and strategic priorities, ensuring alignment on goals and collaboration plans.\nServe as a senior strategic advisor to clients, helping them connect measurement outputs to broader business decisions.\nAdvocate for measurement as a critical driver of business value, not just a reporting function.\nMeasurement and Data Strategy\nTranslate complex modeling outputs into clear, compelling business recommendations for clients and internal teams.\nBuild, refine, and integrate Incrementality Testing best practices into broader measurement frameworks (e.g., involving MMM, MTA, brand lift).\nOwn partnerships with modeling vendors and/or lead internal model development efforts.\nTeam Leadership & Development\nManage and mentor a team of analysts and managers, fostering growth in technical, strategic, and storytelling skills.\nTrain the team on best-in-class measurement, dashboarding, insights generation, and client presentations - leading by example.\nServe as a visible, accessible leader that the team looks up to for clear direction, decision-making, and collaborative input.\nEncourage a culture of continuous learning across new tools, visualization platforms, audience building, MMM, MTA, and testing\nBring forward new ideas for improving processes, building the team, enhancing output, and evolving the way we work.\nLead the development of reporting and dashboarding platforms, helping the team navigate setup based on client needs - and be ready to dive in hands-on when needed\nREQUIREMENTS\n6+ years’ experience in media analytics and business intelligence, with a focus on measurement strategy\nExperience crafting tailored measurement + optimization frameworks and test + learn agendas across multiple verticals or lines of business\nExperience with marketing mix modeling (design, interpretation, strategic application) with experience across other forms of media measurement (MTA, brand lift, incrementality testing)\nStrong understanding of media channels (traditional, digital, retail, and commerce media) and how they drive business results.\nExperience with floodlight-based connections and measurement ideal\nExperience with statistical modeling platforms/tools (e.g., Python, R, SQL) a plus, but storytelling and strategy skills are equally critical.\nAbility to synthesize complex technical outputs into clear, client-ready insights.\nHighly effective project/team manager: Has solid organizational skills including attention to detail and multitasking agility\nReliable & responsible: can steward the analytics team day to day and help manage workflow. Manage across multiple projects, tools, clients, deadlines.\nExcellent collaborator & communicator. Used to presenting in front of larger audiences.\nStrong listening skills: believes good thinking can come from anyone and any place; is a team player willing to compromise their point of view in support of others\nTHIS IS A NY BASED ROLE AND WE WORK IN A HYBRID SETTING. \n\nCROSSMEDIA BENEFITS\nOur principles of Trust, Reason, and the Pursuit of Happiness are brought to life through benefits that recognize and support the diversity and physical, emotional, and professional well-being of our people, including:\nFlexibility to work in hybrid manner with in-office and work from home options (depending on role). \nOpen/Flexible PTO/Annual leave with US & UK specific policies \nSponsored healthcare options and agency-wide physical & mental health support \n401k with company match (USA), and generous Pension (UK) \nPaid sabbatical at significant milestone anniversaries\nGenerous paid parental leave policy\nLife milestone recognition & support\nThe Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)\nCell phone/tech reimbursement\nStudent Loan payment plan (US)\nTuition reimbursement\nLearning & Development and training programs\nAnd burgers - lots and lots of burgers\n COMMITMENT TO DIVERSITY AND INCLUSION\nDiversity is in our DNA. As a minority-owned company, our commitment to an inclusive environment has long been embedded into agency practices and at every level. Almost one third of senior leadership identifies as a person of color and over half of our executive leadership are women. We have active mentoring & internship programs that create opportunities for underrepresented groups. Internal agency programming is anchored by XMEquity365, a permanent, year-round initiative fostering acknowledgement and support of marginalized communities within five pillars - Excellence, Voices, Education, Giving & Representation.\nCrossmedia is committed to providing equal employment opportunities and creating a diverse and inclusive company culture and that does not discriminate against candidates and employees because of their disability, sex, race, gender identity, sexual orientation, religion, national origin, age, veteran status, or any other basis prohibited by applicable federal, state, or local law. \nAll job requirements are subject to possible revision to reflect changes in the position requirements, business necessities and/or to reasonably accommodate individuals with disabilities. Essential and other job functions are subject to modification. This job description in no way states or implies that these are the only duties to which will be required in this position. Employees will be required to follow other job-related duties as requested by their supervisor/manager (within guidelines and compliance with laws in the US and UK ).\nContinued employment remains on an “at-will” basis.” Reasonable accommodations may be provided to enable individuals with disabilities to perform essential functions in compliance with the American with Disabilities Act of 1990 (US based) \nPhysical Demands: \nThe physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job: \nProlonged periods of sitting at a desk and working on a computer. Must be able to remain in a stationary position 50% of the time.\nAbility to stand, bend, and reach\nConstantly operates a computer and other office productivity machinery, such as a calculator, copy machine, and computer printer.\nThe ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations.\nThe ability to observe details at close range (within a few feet of the observer).\nIn compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Crossmedia, please email . 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