Head of Marketing (product: GitProtect)
Hi,
we are Xopero Software!
For over 17 years, we've been helping companies protect the data they need to function effectively. We create Backup & Disaster Recovery solutions - Xopero ONE, Xopero Unified Protection, and GitProtect-that ensure the security of IT environments, applications, and code repositories worldwide.
You might not see our products every day, but there's a good chance they're protecting your data when you log in to your favorite app, shop online, use online banking, or handle everyday matters online.
Our solutions are used by both smaller companies and global brands like T-Mobile, Avis, and Quest Diagnostics.
Join a team of experts who are making a real impact on global digital security
as Head of Marketing
(product: GitProtect)
What will your role involve?
Department Strategy and Management
Co-creating and implementing a long-term marketing strategy for the global market;
Maximizing the marketing funnel and generating sales potential (with a particular focus on the US market);
Managing the marketing team: setting goals, KPIs, and priorities, ensuring development and employee engagement;
Comprehensive management of key areas: ABM, Performance, Content, Product Marketing, SEO/GEO, PR & Brand, and Event Management;
Defining the ideal customer profile (ICP), brand positioning, core values (USP), and use cases;
Managing change and implementing innovations, AI tools, and process automation in daily marketing activities;
Coordinating and developing collaboration with key partners;
Close, proactive collaboration with Sales, SDR & Outbound, Product, and R&D departments to ensure business synergies.
Budget and Analytics
Planning, monitoring, and optimizing the marketing budget to maximize ROI;
Monitoring trends, analyzing the market, and competitor activity to identify new business opportunities;
Advanced marketing analytics, reporting results, and presenting strategic recommendations directly to the CMO and the Board.
This role could be for you if:
You have at least 5 years of experience in a similar position (Head of Marketing / Marketing Manager / Marketing Lead) in a SaaS/B2B tech environment, in a product-based company;
You have at least a C1 level of English, both written and spoken;
You have experience working with CRM (preferably HubSpot);
You have a proven track record of marketing success (pipeline, lead, brand growth, campaign ROI).
You will also receive additional points if you:
Have a communicative command of German;
Have a higher education degree;
Have current industry certifications (Google, LinkedIn);
Have DIMAQ or CIM certification.
For this role, we offer:
Employment contract or B2B;
Full-time;
Work mode: on-site or hybrid in one of our offices (Warsaw, Krakow, Sopot, Poznań, Bielsko-Biała, Katowice) or remotely.
Working language: English.
What you can expect during the recruitment process:
1. Meeting with Recruitment Partner Agnieszka (60 min.)
2. Meeting with CMO Marta (90 min.)
3. Task - Business Case
4. Competency tests - ToRQ and Facet5
5. Task presentation during the meeting with CMO Marta and CSO Piotr (90 min.)
What will you gain by joining Xopero?:
What will give you more peace of mind?
26 days of paid service suspension (B2B);
10 days of service incapacity (B2B);
Essential tools and equipment from day one;
Employee referral program.
What will support your development?
Training budget;
Free English/German lessons;
Knowledge exchange with cybersecurity, backup, and SaaS experts;
Participation in globally developed projects.
What will support your well-being?
Private Luxmed healthcare (package starting from 1 PLN);
Subsidized Multisport card;
Day at U - an additional day of leave for preventative health care;
Menstrual leave;
Subsidized life insurance.
What else?
Welcome pack;
Xoperosy - an annual gala recognizing employees;
Team-building trips;
Christmas gifts;
Baby layette.