{"id":3939607,"url":"https://alion.io/job/yiling-ichichangdongchajingri","title":"市场洞察经理","company":{"id":2824279,"name":"Yiling","domain":"yiling.cn","url":"https://alion.io/company/yiling-cn","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Beisen","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Beijing, China"],"countries":["CN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-09-11T11:26:27Z","employer_posted_date":"2026-11-08","last_verified_at":"2026-11-09T04:55:57Z","board_verified":true,"closed_at":null,"days_open":58,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":58},"description":"岗位职责 / Responsibilities\n一、市场评估：\n深入理解在研产品的机制、临床数据、治疗定位和潜在临床价值; \n结合内外部数据，进行目标适应症的市场容量、患者旅程、未满足临床需求分析; \n评估竞争格局及未来竞争动态，识别产品差异化优势; \n制定研发管线上市及适应症优先级建议，支持产品线布局与资源配置决策。\n二、上市前商业策略制定：\n主导制定产品上市前3-5年的商业策略和品牌雏形; \n明确目标患者人群、关键市场进入壁垒、定价策略与商业化路径; \n支持市场准入、定价谈判、KOL关系管理等前期准备工作; \n撰写Pre-launch商业计划书，参与内部关键决策评估会。\n三、跨部门协作与沟通：\n与医学部、临床部协作，提出临床试验中需体现的商业价值维度（如终点设计、患者分层等）; \n与注册、市场准入等部门密切合作，确保商业战略与注册路径协调; \n支持BD部门进行license-in 或 license-out 项目的商业评估与尽职调查。\n四、市场洞察与外部交流：\n组织和主导早期市场调研、专家访谈、KOL会议; \n建立和维护早期KOL网络，获取一手市场反馈; \n跟踪行业发展动态、技术趋势，持续优化产品定位策略。\n任职要求 / Requirements\n任职要求：\n医药、生命科学、药学或市场相关专业本科及以上学历，MBA优先; \n5年以上医药行业工作经验，其中至少2年产品管理、市场准入、战略或医学背景; \n对创新药开发流程、市场准入流程及商业化策略有深入理解; \n能独立开展市场分析、项目评估与战略制定; \n具备良好的跨部门沟通协作能力和项目管理能力; \n加分项：\n有上市前创新药商业策略制定经验; \n有KOL管理或临床前/后调研实操经验。","description_format":"text","description_chars":729,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"Chinese","level":"Advanced (C1)","optional":false}]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Commerce"],"lifecycle":[{"event":"open","at":"2026-11-08T12:24:23Z"}],"visa":[],"liveness":{"score":22,"band":"cold","label":"Long shot","p_open":1,"p_active":0.627,"p_room":0.35,"age_days":58,"expected_fill_days":29,"reasons":["conf:1","win:tail"],"computed_at":"2026-11-09T06:03:00Z"},"pay":null,"html_url":"https://alion.io/job/yiling-ichichangdongchajingri","json_url":"https://alion.io/job/yiling-ichichangdongchajingri.json","meta":{"generated_at":"2026-11-09T08:35:03Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":7123,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-10T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":2824279},"rest":"https://alion.io/mcp/rest/get_company?id=2824279"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fyiling-ichichangdongchajingri"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fyiling-ichichangdongchajingri"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fyiling-ichichangdongchajingri"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/yiling-ichichangdongchajingri\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fyiling-ichichangdongchajingri"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3939607}},{"tool":"search_jobs","arguments":{"company":"yiling.cn","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3939607},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}