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enhancement, and oral surgery product categories\n Develop and implement go-to-market strategies across the DSO segment\n Run the full-cycle sales process across customer sizes and types\n Build market relationships and deploy resources to scale the business\n Drive sales growth, above-market performance, customer experience, and revenue-target attainment\n Establish accountability, reporting, and results-driven sales-team performance\n Assess and scale sales structure and execute structural changes as needed\n Guide sales commission and reward programs\n Identify and leverage web or technology enhancements to drive customer demand\n Collaborate with Marketing, Product, Operations, Quality, Dealer Sales, DSO Sales, and senior leadership\n Lead, motivate, coach, mentor, attract, develop, and retain high-performance teams\n Monitor industry, market, and competitive changes\n Develop, implement, and report on operating plans, budgets, and financial results\n Travel to customers, partners, dealers, markets, and manufacturing/distribution facilities\n Report to the Chief Commercial Officer\nRequirements:\n Bachelor's degree in business, Sales, Marketing, or a related field required\n Master's degree is a plus\n 10+ years of professional experience leading sales teams and driving profitable performance in a fast-paced, growth-oriented environment\n Previous experience in the dental industry required\n Previous support of the DSO channel strongly preferred\n Previous experience in other selling channels, such as distributor or OEM, is a plus\n Expansive knowledge of selling strategies, techniques, and go-to-market approaches\n Demonstrated success as a people leader, including setting strategic direction, hiring, retaining, and developing staff\n Excellent creative problem-solving skills\n Strong analytical skills supporting metrics-, data-, and process-oriented objectives\n Strong financial and business acumen\n Superior written and verbal communication skills\n 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