{"id":3974632,"url":"https://alion.io/job/zeta-global-manager-programmatic-analytics-and-strategy","title":"Manager, Programmatic Analytics and Strategy","company":{"id":5444,"name":"Zeta Global","domain":"zetaglobal.com","url":"https://alion.io/company/zeta-global","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"A","score":87,"open_postings":36,"ghost_share":0,"stale_share":0.333,"repost_share":0,"time_to_fill_p50_days":84,"computed_at":"2026-11-09T06:03:00Z"}},"role":"Analytics","role_family":"Analytics","seniority":"junior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":135000,"max":null,"currency":"USD","period":"year","gross":null,"usd_annual":135000},"salary_estimate":null,"experience_years_min":2,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"Cursor","optional":false},{"name":"Microsoft Excel","optional":false},{"name":"Python","optional":false},{"name":"SQL","optional":false},{"name":"Tableau","optional":false}],"status":"live","first_seen_at":"2026-11-09T15:56:43Z","employer_posted_date":"2026-11-09","last_verified_at":"2026-11-09T17:33:10Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"WHO WE ARE \nZeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry’s largest proprietary databases and AI.\nOur enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.\nTHE ROLE\nZeta Global Corp seeks a Manager, Programmatic Analytics and Strategy in NYC to provide actionable insights to both external customers and internal teams.\nHandle priority accounts and media and analytics strategy.\nDesign measurement frameworks and drive complex testing initiatives including brand lift, incrementality, and A/B experimentation.\nShape the analytics and media strategy narrative for client engagements.\nConsult with clients on development and alignment of marketing programs across online channels, translating business challenges into analytical solutions.\nLead client-facing communication around campaign strategy, performance insights, and optimization recommendations with a compelling storytelling approach.\nPartner with Customer Success leads to execute the QBR process end-to-end including setting timelines and maintaining quality standards.\nDesign and own measurement frameworks that define how success is tracked, reported, and communicated across client portfolios.\nEstablish testing methodologies, reporting requirements, and optimization modeling requirements to ensure full campaign impact and efficiency.\nReview performance of models across revenue, performance, and pacing. Identify opportunities and flagging risks proactively.\nDevelop measurement tools and solutions that advance the team’s analytical capabilities.\nUse experience in digital media strategy and programmatic analytics for consumer marketing.\nUse experience pulling and synthesizing audience insights reports.\nUse Python, SQL, Cursor, Microsoft PowerPoint, Microsoft Excel, Tableau and MTA, MMM, Incrementality, A/B Testing, audience Segmentation, Cohort Analysis\nOption to telecommute 2 days per week\nBachelor’s degree in Marketing Intelligence, Marketing, Mathematics or Statistics plus 2 years of experience in the job offered or a similar occupation\nSalary expectations: $135,000/yr\nBENEFITS & PERKS \nUnlimited PTO \nExcellent medical, dental, and vision coverage \nEmployee Equity and Stock Purchase Plan \nEmployee Discounts, Virtual Wellness Classes, and Pet Insurance \nAnd more!! \nPEOPLE & CULTURE AT ZETA \nZeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. \nWe’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ \nZETA IN THE NEWS! \nhttps://zetaglobal.com/press/?cat=press-releases","description_format":"text","description_chars":3719,"description_truncated":false,"requirements":{"experience_years_min":2,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Equity","Unlimited PTO"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Marketing Automation","Email Marketing","Customer Data Platforms (CDP) & Reverse ETL"],"lifecycle":[{"event":"open","at":"2026-11-09T17:33:10Z"}],"visa":[{"country":"US","licensed_sponsor":true,"adverts_offering_sponsorship_24m":0,"sanctioned_now":false,"evidence":"H-1B filings in 12 months: 25 · green card filings: 5","filings_12m":25,"filings_prev_12m":20,"green_card_filings_12m":5,"median_offered_wage_usd":197500,"route":null,"cap_exempt":false,"checked_at":"2026-11-09T07:32:21+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)","US Department of Labor: PERM disclosure data (green cards)"],"filings_for_role_12m":6}],"liveness":{"score":86,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.86,"p_room":1,"age_days":0,"expected_fill_days":84,"reasons":["conf:1","win:early","comp:junior"],"computed_at":"2026-11-09T19:14:56Z"},"pay":{"stated_usd_annual":135000,"is_top_pay":true},"html_url":"https://alion.io/job/zeta-global-manager-programmatic-analytics-and-strategy","json_url":"https://alion.io/job/zeta-global-manager-programmatic-analytics-and-strategy.json","meta":{"generated_at":"2026-11-09T19:14:56Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":4854,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-10T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":5444},"rest":"https://alion.io/mcp/rest/get_company?id=5444"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fzeta-global-manager-programmatic-analytics-and-strategy"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":2,"usd":0.2},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fzeta-global-manager-programmatic-analytics-and-strategy"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fzeta-global-manager-programmatic-analytics-and-strategy"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/zeta-global-manager-programmatic-analytics-and-strategy\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fzeta-global-manager-programmatic-analytics-and-strategy"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3974632}},{"tool":"search_jobs","arguments":{"company":"zetaglobal.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3974632},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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