{"id":1915666,"url":"https://alion.io/job/zinc-growth-lead","title":"Growth Lead","company":{"id":172552,"name":"Zinc","domain":"zincwork.com","url":"https://alion.io/company/zinc-2","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Pinpoint","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["London, United Kingdom"],"countries":["GB"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":70000,"max":70000,"currency":"GBP","period":"year","gross":null,"usd_annual":93700},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":true}],"status":"live","first_seen_at":"2026-10-04T16:06:00Z","employer_posted_date":"2026-10-21","last_verified_at":"2026-11-01T14:35:42Z","board_verified":true,"closed_at":null,"days_open":28,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":28},"description":"Zinc's committed contracts sell across SMB, mid-market and enterprise. Alongside them sits a substantial and fast-growing pay-as-you-go (PayG) revenue stream: mostly small organisations signing up to run checks on a credit card, self-serve. We have never tried to optimise this channel for growth or retention. It has succeeded organically regardless, become a meaningful contributor to revenue and customer base, and proven a reliable discovery route into future committed contracts.\nThis is a single senior owner for the PayG / Consumption Core: responsible for maximising ARR growth from PayG accounts, and acting as the internal champion, operational lead and strategic lead for the revenue stream. Broadly greenfield, with room for real, measurable impact.\nYou will start hands-on as an individual contributor, with scope to build a team as the channel scales.\nWhat success looks like\nARR growth from PayG. Grow revenue from PayG accounts, covering both consumption revenue, conversion into committed contracts, and making sure we’re full utilising pay as you go and self serve as a marketing channel in it’s own right.\nRetention. PayG accounts that stay and grow. Low churn, healthy expansion within the base.\nA playbook. A repeatable, testable operating model for the channel that can be iterated and improved.\nKey Responsibilities\nOwn the PayG GTM with Marketing, Partnerships and sales: focussing on messaging, channel growth and conversion to improve customer acquisition. \nDemo conversion of small accounts. Work sales to enable fast follow-up, automating as much of the process as possible to help them handle the \nSupport the product flows, with Tech and Product: helping to feedback to improve self-enablement, and conversion. Small tweaks to wording and positioning might make a huge difference.\nPricing strategy, with the CRO and CFO: packaging and price built for a high-volume channel.\nPayG Retention & committed conversion, with the Customer team and Lifecycle Marketing team. There are two desirable outcomes for the customer team 1) converting suitable PayG accounts into subscriptions 2) Keeping them supported and successful across support and account management in a low touch away. As the overall PAYG owner, you will support and help them optimise these outcomes.\n Reporting and insight for the channel. Own the numbers end to end.\nSkills, Knowledge and Expertise\nStrong commercial background. You understand GTM fundamentals in a high-volume environment in a B2B context.\nYou have owned a self-serve / PLG funnel end to end: activation, conversion, retention. Not just top of funnel.\nHighly numerically literate. Comfortable in the data yourself, running A/B tests and using data to optimise conversion systems.\nPricing and packaging instinct. You run price and packaging tests, you don't just execute someone else's.\nStrong instincts for messaging and for building growth and referral loops.\nBias to action. This is greenfield. You build the playbook, you don't inherit one. You need to be comfortable with ambiguity, good at imposing not requiring structure and have a strong entrepreneurial streak\nWhat we offer\n50% Bonus/OTE\n24 days holiday + Bank Holidays + your birthday off \n£1200 annual benefits allowance (ThanksBen, from month 2)\nEarly finish Fridays (16:00)\nYearly company retreat abroad \n30 days to Work from anywhere \nEnhanced Maternity, Paternity, and Adoption Leave (13 weeks full pay, 17 weeks half pay, then SMP for maternity, 1 month full pay for paternity/adoption) \nStatutory pension with NEST (3% employer, 5% employee)\nZinc shares, issued through the EMI Scheme\nUnlimited access to Spill Therapy\nCompany socials, quarterly team socials Free Monday lunches\nNursery workplace benefit scheme (Yellownest) \nOption to lease an electric car through Electric Car Scheme \nCelebrated Zinc anniversaries","description_format":"text","description_chars":3842,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Human Resources"],"lifecycle":[{"event":"open","at":"2026-10-05T16:06:00Z"}],"visa":[{"country":"GB","licensed_sponsor":true,"evidence":"Licensed UK visa sponsor (Skilled Worker)","filings_12m":null,"filings_prev_12m":null,"green_card_filings_12m":null,"median_offered_wage_usd":null,"route":"Skilled Worker","cap_exempt":false,"checked_at":"2026-10-31T06:23:40+00:00","sources":["UK Home Office: register of licensed sponsors (workers)"],"filings_for_role_12m":0}],"liveness":{"score":43,"band":"fade","label":"Fading","p_open":1,"p_active":0.781,"p_room":0.55,"age_days":27,"expected_fill_days":25,"reasons":["conf:3","win:tail"],"computed_at":"2026-11-01T06:10:25Z"},"pay":{"stated_usd_annual":93700,"is_top_pay":false},"html_url":"https://alion.io/job/zinc-growth-lead","json_url":"https://alion.io/job/zinc-growth-lead.json","meta":{"generated_at":"2026-11-01T17:54:16Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":27423,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-02T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":172552},"rest":"https://alion.io/mcp/rest/get_company?id=172552"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fzinc-growth-lead"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fzinc-growth-lead"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fzinc-growth-lead"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/zinc-growth-lead\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fzinc-growth-lead"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":1915666}},{"tool":"search_jobs","arguments":{"company":"zincwork.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":1915666},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}