{"id":1309299,"url":"https://alion.io/job/zyg-lifecycle-marketing-manager","title":"Lifecycle Marketing Manager","company":{"id":2209280,"name":"ZyG","domain":"zyg.com","url":"https://alion.io/company/zyg","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Comeet","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Tel Aviv, Israel"],"countries":["IL"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":54000,"max_usd":145000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":1562},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"AI Agents","optional":false}],"status":"live","first_seen_at":"2026-07-19T09:51:12Z","employer_posted_date":"2026-07-19","last_verified_at":"2026-10-05T01:54:20Z","board_verified":true,"closed_at":null,"days_open":77,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":77},"description":"Description\nZyG is revolutionizing eCommerce with the first Agentic Operating System for eCom scale.\nThis end-to-end platform helps product inventors and entrepreneurs turn their products into successful Direct-to-Consumer businesses, addressing the three key challenges of eCom scale: poor product bets, lack of scale infrastructure, and the need for often-complex financing.\nWith a connected system of AI Agents built on a unified data infrastructure, the OS analyzes scale-market fit, replaces the fragmented tools, agencies, and manual workflows that typically power eCom growth, and offers the financing needed for DTC scale.\nThe Role\nWe are looking for a Lifecycle Marketing Manager to take ownership of ZyG's retention and CRM efforts across both hands-on execution and strategic design.\nIn this role, you will run and optimize lifecycle programs, owning the full customer journey end-to-end, across key lifecycle touchpoints, while also defining how retention should be structured and scaled.\nYou will design segmentation frameworks, automation workflows, and engagement logic, and translate real CRM insights into systems that will power our AI-driven Lifecycle & Retention Agent. Working closely with Product, Data, and Engineering, you will operate at the intersection of execution and architecture - turning lifecycle marketing into a scalable, intelligent retention system.\nWhat you'll do\nOwn and execute lifecycle programs across different customer communication channels - managing segmentation, creative, and messaging end-to-end.\nBuild and scale ZyG's CRM and retention infrastructure from the ground up.\nDefine and lead lifecycle strategy, including journey design, audience segmentation, and channel prioritization - aimed at increasing LTV, and driving long-term engagement.\nTranslate CRM insights into structured inputs that power and improve our AI Lifecycle & Retention Agent.\nTake ownership of retention KPIs - LTV, churn, repeat rate, engagement - analyze performance, translate insights into continuous improvements, and communicate results clearly to leadership.\nWork closely with Engineering, Data, and cross-functional teams (performance, CRO, creative, partnerships) to align and scale growth.\nRequirements\n3+ years of hands-on experience in CRM, lifecycle, or retention marketing within a B2C environment (eCommerce D2C strongly preferred).\nCreative and thinks outside the box - constantly ideating new initiatives, engagement hooks, and retention mechanics beyond the standard playbook.\nAnalytical and data-driven, with strong skills in funnel analysis, retention metrics, and reporting tools.\nStrategic mindset with experience (or strong interest) in building systems, not just executing playbooks.\nExperience defining KPIs and driving performance against them (not just working toward predefined goals).\nA self-starter comfortable operating at the intersection of execution and architecture, working closely with Product, Data, and Engineering.","description_format":"text","description_chars":2978,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Artificial Intelligence","Machine Learning","Operating Systems"],"lifecycle":[{"event":"open","at":"2026-09-26T15:20:16Z"}],"visa":[],"liveness":{"score":10,"band":"cold","label":"Long shot","p_open":1,"p_active":0.36,"p_room":0.28,"age_days":76,"expected_fill_days":18,"reasons":["conf:0","win:tail","crowd:"],"computed_at":"2026-10-04T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/zyg-lifecycle-marketing-manager","json_url":"https://alion.io/job/zyg-lifecycle-marketing-manager.json","meta":{"generated_at":"2026-10-05T02:10:29Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","usage":{"tier":"crawler","counted_by":"address","units_charged":1,"used_today":2876,"day_limit":5000,"remaining_today":2124,"minute_limit":60,"resets_at":"2026-10-06T00:00:00Z"}}}