{"id":2451263,"url":"https://alion.io/job/zynga-aso-specialist","title":"ASO Specialist","company":{"id":1549,"name":"Zynga","domain":"zynga.com","url":"https://alion.io/company/zynga","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"A","score":89,"open_postings":7,"ghost_share":0,"stale_share":0.429,"repost_share":0,"time_to_fill_p50_days":55,"computed_at":"2026-10-23T05:54:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Barcelona, Spain"],"countries":["ES"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":31000,"max_usd":78000,"period":"year","method":"role_country_seniority_unknown","sample_n":94},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[{"name":"Looker","optional":false},{"name":"Microsoft Excel","optional":false},{"name":"Spotify","optional":true},{"name":"Telegram","optional":true},{"name":"WhatsApp","optional":true}],"status":"live","first_seen_at":"2026-10-13T13:04:37Z","employer_posted_date":"2026-10-13","last_verified_at":"2026-10-23T04:21:26Z","board_verified":true,"closed_at":null,"days_open":9,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":9},"description":"Level Up Your Career with Zynga!\nAt Zynga, we bring people together through the power of play. As a global leader in interactive entertainment and a proud label of Take-Two Interactive, our games have been downloaded over 6 billion times-connecting players in 175+ countries through fun, strategy, and a little friendly competition.\nFrom thrilling casino spins to epic strategy battles, mind-bending puzzles, and social word challenges, our diverse game portfolio has something for everyone. Fan-favorites and latest hits include FarmVille™, Words With Friends™, Zynga Poker™, Game of Thrones Slots Casino™, Wizard of Oz Slots™, Hit it Rich! Slots™, Wonka Slots™, Top Eleven™, Toon Blast™, Empires & Puzzles™, Merge Dragons!™, CSR Racing™, Harry Potter: Puzzles & Spells™, Match Factory™, and Color Block Jam™-plus many more!\nFounded in 2007 and headquartered in California, our teams span North America, Europe, and Asia, working together to craft unforgettable gaming experiences. Whether you're spinning, strategizing, matching, or competing, Zynga is where fun meets innovation-and where you can take your career to the next level.\nJoin us and be part of the play!\nAs an ASO Specialist at Zynga, you will drive the organic growth of our mobile games on the App Store and Google Play. Your role involves optimizing store listings, testing visual assets, and analyzing key performance metrics to enhance visibility and conversion rates. You'll collaborate with marketing, product, and creative teams to implement ASO strategies and track industry trends. If you have a strong analytical mindset, a deep understanding of ASO, and a passion for mobile gaming, we’d love to hear from you!\nWhat You'll do: \nResearch, define and implement strategies to drive organic growth for our games on the App Store and Google Play Store using ASO techniques.\nTake charge of optimizing and testing visual assets for app store listings to boost conversion rates.\nDevelop well-researched content and creative briefs to support the content and art teams effectively.\nSchedule and run tests across multiple platforms to ensure consistent performance improvements.\nCollaborate with marketing and product teams to align on ASO strategies and share actionable insights.\nCoordinate the promotion of in-game events and features within app store environments.\nManage the creation and measurement of Custom Product Pages for both the iOS and Android stores.\nTrack and analyze key performance metrics to understand and improve organic growth.\nStay ahead by conducting regular research on competitors and ASO industry trends.\nWhat You Bring: \nProven ASO experience and knowledge\nKnowledge of the mobile gaming marketing landscape\nAnalytical mind with the ability to spot patterns and trends. Advanced user of Microsoft Excel. Knowledge of other BI tools are beneficial (Looker, Tableau)\nCreative thinker, someone who can communicate and guide designers and copywriters.\nAbility to work independently and with precision\nExcellent understanding of ASO best practices, from pre-release to running live-ops\nOutstanding communication skills. Ability to translate complex analysis into clear output for C-level stakeholders\nBonus Points: \nASO experience for mobile games\nExperience with Apple Search Ads or other UA networks.\nBackground in data analysis, statistical knowledge is appreciated\nWhat's in it for you as a Socialpointer?\nHybrid working model: we ask you to come to our Barcelona office at least 2 days per week\nA generous 25 days of annual leave, plus public holidays\nPrivate medical insurance for you and your family to keep your health bar full\nDisability and life insurance\nChoose from the latest iOS or Android device when you join (phone or tablet)\nFree language lessons in English, Spanish and Catalan\nSpotify Premium to add the perfect soundtrack to your adventure\nLegendary social events and parties to let off some steam\nTake-Two Interactive employee stock purchase plan (eligibility criteria applies)\nProfessional development budget for skills training\nOnsite perks include:\nState of the art gym facilities\nFree breakfast, lunch, and specialty coffee\nOnsite physiotherapist and hairdresser (no wallet needed!)\nThe list goes on and on… so get your game on and apply now! Click “Apply” to level up and submit your application in English.\nWe are proud to be an equal opportunity employer, which means we are committed to creating and celebrating diverse thoughts, cultures, and backgrounds throughout our organization. Employment with us is based on substantive ability, objective qualifications, and work ethic - not an individual’s race, creed, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin or ancestry, alienage or citizenship status, physical or mental disability, pregnancy, age, genetic information, veteran status, marital status, status as a victim of domestic violence or sex offenses, reproductive health decision, or any other characteristics protected by applicable law.\nAs an equal opportunity employer, we are committed to providing the necessary support and accommodation to qualified individuals with disabilities, health conditions, or impairments (subject to any local qualifying requirements) to ensure their full participation in the job application or interview process. Please contact us at  to request any accommodations or for support related to your application for an open position.\nPlease be aware that Zynga does not conduct job interviews or make job offers over third-party messaging apps such as Telegram, WhatsApp, or others. Zynga also does not engage in any financial exchanges during the recruitment or onboarding process, and will never ask a candidate for their personal or financial information over an app or other unofficial chat channel. Any attempt to do so may be the result of a scamp or phishing attack, and you should not engage. Zynga’s in-house recruitment team will only contact individuals through their official Company email addresses (i.e., via a zynga.com, take2games.com, naturalmotion.com, smallgiantgames.com, themavens.com, gram.gs email domain).","description_format":"text","description_chars":6173,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"phd","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"All levels","optional":false}]},"benefits":["Annual leave","Health insurance","Hybrid work","Life insurance","Professional development"],"hiring_locations":[{"name":"Spain","iso":"ES","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Mobile Games","Game Development"],"lifecycle":[{"event":"open","at":"2026-10-13T14:51:45Z"}],"visa":[],"liveness":{"score":89,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.886,"p_room":1,"age_days":9,"expected_fill_days":55,"reasons":["conf:1","velocity","win:early"],"computed_at":"2026-10-23T05:54:15Z"},"pay":null,"html_url":"https://alion.io/job/zynga-aso-specialist","json_url":"https://alion.io/job/zynga-aso-specialist.json","meta":{"generated_at":"2026-10-23T07:17:51Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":11720,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-24T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1549},"rest":"https://alion.io/mcp/rest/get_company?id=1549"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fzynga-aso-specialist"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fzynga-aso-specialist"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fzynga-aso-specialist"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/zynga-aso-specialist\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fzynga-aso-specialist"}]}