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Overview
Consumer Edge is your key to data-driven decision making via deep insights into global consumer spending behavior. The company specializes in providing consumer purchase data and analysis, allowing businesses to understand shopping behaviors, spending patterns, and market dynamics. With access to extensive datasets covering over 40,000 merchants and 1,800 brands globally, Consumer Edge empowers investors and corporate brands with timely and actionable insights to enhance performance and strategy.
News
Is Target's Back-to-School Reset Resonating? The Data Says Maybe
Is Target's refreshed back-to-school strategy resonating with families? Our data suggests it may be. Consumer Edge data shows spending by households with children accelerated more sharply into July: +1.4 pts more than households without children, compared
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Home Improvement Demand Stays Soft as Average Ticket Climbs
Results from The Home Depot and Lowe's Companies, Inc. reinforce a theme we've been seeing in the data for some time: the housing market remains a meaningful constraint on consumer spending. Consumer Edge consumer spending data shows that home improvement
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TikTok Shop Reaches 2% of U.S. Online Retail Spend
In January we wrote that TikTok Shop had reached a meaningful share of U.S. retail spend at roughly 1.5% of online retail spend in Q4 2025. Seven months later it is at 2%. Consumer Edge credit and debit card data shows TikTok Shop accounted for approximat
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Cyclospora's Summer Spikes
Cyclosporiasis, an intestinal infection induced by the parasite Cyclospora Cayetanensis, has made headlines in recent weeks as cases have surged across several U.S. states. These outbreaks have led to a spike in patients seeking treatment for the infectio
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Wayfair Outpaces the Home Furnishings Industry for a Sixth Straight Quarter
Wayfair has outperformed the broader U.S. home furnishings industry for six consecutive quarters. Our data shows Wayfair's spend growth has exceeded the industry every quarter since the start of 2025, amid one of the weakest housing turnover environments
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McDonald's Promotional Share Gains Fade as Value Sensitivity Persists
McDonald's earnings reinforced trends we've been seeing in our consumer spending data. Holiday promotions drove broad-based and robust share gains late last year, but that momentum has faded. Since then, its limited service market share trends have been c
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