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Overview
Vet inventory directly across the open web, mobile, and CTV. The independent source DSPs, SSPs, and agencies use to avoid MFA and AI-generated content.
News
Hiding in Plain Sight: The Ad-Supported Piracy Ring Driving Over a Billion Monthly Visits
Nakamas Web used 100+ content domains to launder billions of visits to piracy sites. This is one of the most profitable ad fraud supported piracy rings ever documented.
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DeepStreamer: Illegal Movie Streaming Platforms Hide Lucrative Ad Fraud Operation
This investigation was a joint effort between Malwarebytes Threat Intelligence's Jérôme Segura, DeepSee's Rocky Moss and Antonio Torres. Key findings Over a dozen unique domains were found selling ad inventory through Google Ad Manager, even though the pa
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What is Brand Suitability?
Brand Suitability is a measure of the overall compatibility between an advertiser's goals and the content where an ad is being displayed next to. The goal is to create positive brand associations and campaign outcomes while minimizing risk. It's difficult
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How Solitaired.com Turbocharged Viewability, and Reduced Bid Volume Without Losing Revenue
The following is a guest post from our friends at Unwind Media, with statistical insights provided by Edward Krueger, Chief Data Scientist at DeepSee: Solitaired.com faces a challenge familiar to many publishers. While our platform and engagement stats ar
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Made-For-Advertising Sites Burn 12% of Your Ad Budget
Low-quality content is a waste of your time and money and, when it comes to your advertising budget, every dollar counts. Most advertisers waste over 12% of their programmatic display ad budget made-for-advertising sites, that number climbs to 24% for pro
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