Elenaverna

(Disclosure: This post is part of a paid partnership with Typeform, including the use of the Research Flow platform at no cost. All of the findings and analysis are my own.)IC work. So hot right now. I've seen it myself, going back to an IC role at Lovabl

Hey, would you do me a favor? I'm partnering with Typeform to do a study about what people in tech think of being a manager vs. staying an IC. I'd love to get your perspective! Please share your thoughts Read more

AI headlines never disappoint. First, AI was killing education (oh the good ol' days, I miss thee). Then we moved on to eliminating writers, engineers, designers, product managers, and sales jobs - I believe in that exact order. Marketing, Finance, and HR

Experimentation is my favorite. I just love it. But this dear old friend of mine is quite different from even a few years ago.And maybe that's not such a bad thing. The old way of experimenting had its limits:Focus on minor tweaks instead of big betsOptim

So many stories about AI focus on developer productivity or replacing developers altogether. And sure, non-technical teams can launch their own stuff. But that framing misses the bigger shift. The real change is what type of software is now getting built.

When I talk about things like High-impact ICs and speed as a moat, everyone gets excited. But you don't get those through 'AI transformation initiatives.' (Yuck)Sure, having the right AI tools and skills is part of the equation. But even the best employee

'Okay, but seriously: how do you achieve this level of velocity in the product and this level of noise in the market… with 200 people!?' People ask me this all the time. It seems unreasonable, even unbelievable, how much is being produced by so few employ

Edit: The original title of this post was 'You'll lose your job in 2027.' I changed the headline.A few readers shared that the original title felt painful in the context of recent layoffs. After reflecting on that feedback, I agreed the framing missed the

Getting to the top of the corporate ladder used to be the goal. Like, "I'm a VP, I'm… kind of a big deal." That was the signal that you had made it. Now, the real flex is going back to being an Individual Contributor.But not just a regular, entry-level IC

Always be learning. Currently doing growth at dropbox. Previously surveymonkey, miro, amplitude, netlify. Advised mongodb, clockwise, sanity.io, krisp, and many more.