Kochava

New cost data backfill enhancements improve veracity of ad spend data TL;DR Summary (click to expand) Even with the most reliable cost data aggregation, an occasional integration hiccup is unavoidable, whether it's an expired credential, deleted team memb

MCP, A2A, UCP, ACP, AP2-what lets an agent advise, what lets it act, and why neither leaves a trail TL;DR Summary The agentic commerce alphabet is a depth chart, not a quarterback controversy: MCP, A2A, UCP, ACP, and AP2 each govern a different layer of a

Update your Kochava SDK integration for enhanced deep link attribution and dual-stack IP support TL;DR Summary (click to expand) New major SDK versions, iOS SDK v11.0.0 and Android SDK v7.0.0, are available now. If your app already has Enhanced Deep Linki

App marketers are facing more competition for users, with worldwide app releases across Google Play and Apple's App Store increasing 60% year over year in Q1 2026. As more apps enter the market, getting an app built is only part of the challenge. Apps sti

Get started with the Media Buying Workspace for Meta inside StationOne by Kochava TL;DR Summary (click to expand) The Media Buying Workspace for Meta is now live in StationOne, the integrative AI hub and orchestration layer from Kochava. App marketers can

Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content FAQ Title Content The post Kochava Unveils Creative Services Workspaces on StationOne, Featuring Leading Partners Higgsfield, Luma, and Spaceback by Rembrand appeared first on Koch

Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content FAQ Title Content The post Kochava Unveils Creative Services Workspaces on StationOne, Featuring Leading Partners Higgsfield, Luma, and Spaceback by Rembrand appeared first on Koch

Dynamic macros enable one link to support thousands of destinations TL;DR Summary (click to expand) Maintaining unique deep links for every product or piece of content in your app is operationally unsustainable at scale. Dynamic macro replacement solves t

How AI shopping agents, retail media networks, and a season split in two moved the purchase decision off the dashboard TL;DR Summary Back to school 2026 has split in two: Promotions migrated to June while households have waited, leading to the earliest st

Subtitle TL;DR Summary Summary… (click to expand) Expanded content Content FAQ Title Content The post Emerging technology trends brands and agencies need to know about appeared first on Kochava.