Molton Brown

Laura Hogan will oversee the British heritage fragrance and body care brand's brand vision and integrated marketing strategy across international markets

The new immersive fragrance experience looks to create a 'distinctive and emotionally engaging consumer experience' as the British beauty brand moves beyond traditional retail

In today's brick-and-mortar business, to differentiate from online retail, it is essential to implement merchandising (MD) strategies that offer the 'exclusivity' and 'immediate life solutions' unique to physical touchpoints.In this article, we will exami

We take a dive into Molton Brown's 2024 advent calendar, which offers a near-£100 saving on top bath and body products including a Fiery Pink Pepper Festive Bauble, a Heavenly Gingerlily Caressing Bathing Oil and six perfume refills

The luxury British fragrance house understands that scent is about so much more than celebrity endorsements and grandiose ad campaigns.

Three perfumers from Molton Brown share their advice for finding the right fragrance and experimenting with scent layering

The brand shifts its focus while also eyeing expansion in Japan and elsewhere in Asia.