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Overview

A leader in the user experience field, NN/g conducts groundbreaking research, trains and certifies UX practitioners, and provides UX consulting to clients.

News

News Nielsen Norman Group 3 months ago
No New Name Has Replaced
A survey of 604 tech and design professionals found that
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News Nielsen Norman Group 3 months ago
UX-Context Design: Using UX Knowledge to Inform AI-Generated Design
As more interface work is AI-generated, the output of research and design shifts from documents written for humans to curated context that guides AI.
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News Nielsen Norman Group 3 months ago
The Anti-Mac User Interface (Don Gentner and Jakob Nielsen)
We reverse all of the core design principles behind the Macintosh human interface guidelines to arrive at the characteristics of the Internet desktop.
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News Nielsen Norman Group 5 months ago
Closing the Loop: What to Do After a Design Critique Ends
Most designers invest in running critiques but skip the followup. That missing step is often why feedback culture breaks down.
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News Nielsen Norman Group 9 months ago
User-Experience Quiz 2025
Test your usability knowledge by taking our quiz. All questions and answers are based on articles that we published last year.
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News Nielsen Norman Group 10 months ago
Explainable AI in Chat Interfaces
Explanation text in AI chat interfaces is intended to help users understand AI outputs, but current practices fall short of that goal.
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News nngroup.com 10 months ago
The Java Ring: A Wearable Computer (1998)
The JavaRing, a piece of jewelry with 6 KB of RAM, was an early step towards wearable computers that integrate into our physical environment.
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News nngroup.com 11 months ago
Beyond the Primary User: 3 Types of Smart-Home Users
Smart-home devices often serve multiple users with different needs and preferences. Designing for shared use can reduce unnecessary friction and dependency.
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News nngroup.com 11 months ago
Stop Making Your Team Figure Out AI on Their Own
Making everyone figure out AI alone creates chaos and risk. Ops teams must step up: analyze workflows, pilot tools, and support adoption systematically.
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News nngroup.com 1 year ago
"Powered by AI" Is Not a Value Proposition
Achieving product-market fit and practicing user-centered design become difficult when AI is presented as a product's main value.
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Tech stack

Technologies named in job postings at Nngroup over the last 12 months, by layer, with the share of postings for each.
Technologies in use
11
Postings analysed
1
Stack modernity
68/100
Languages
JavaScript
TypeScript
Frameworks & libraries
Jest
Playwright
React.js
Recoil
Redux
Redux Toolkit
Cloud & platforms
Azure
Azure DevOps
Practices & domains
CI/CD
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Growth

Hiring Momentum
8/100
Hiring freeze
Open positions
0
0 opened / 0 closed in 30 days
Hiring Dynamics -100%

Offices

Where the company hires and what each office is for
Cities
1
Hiring now
0
Countries
1
Green United States
Regional office
The Nielsen Norman Group
8 The Green, Suite #14572, Dover, DE 19901 USA
company site