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Overview
Nosto personalises online storefronts, recommendations and search using behavioural models trained per merchant. Founded in 2011 in Helsinki, it serves thousands of e-commerce brands across Europe and North America. The platform combines product data enrichment with real-time experience optimisation.
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News
Fashion ecommerce and AI discovery: getting recommended is only half the job
A shopper opens ChatGPT. They type "waterproof outerwear for city commutes, under 200 euros, not black." They don't open Google. They don't visit four brand sites and compare. They ask once, read three recommendations, and click one. By the time they land
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Report
What is an ecommerce search engine? A guide for retailers
Every day, shoppers leave online stores because they can't find what they came for. And much of that lost revenue traces back to one piece of technology, the ecommerce search engine behind your search bar. When it understands what shoppers want, they buy.
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Report
Ecommerce personalized search explained: How AI delivers better search results
When someone types a vague query like "black boots" into your store, your ecommerce site's personalized search feature decides which of your thousands of products rise to the top. The system reads each shopper's intent and reorders results in real time, b
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What is semantic search and how it works
A shopper on your online store is looking for a jacket to wear on a winter hike. They type "warm jacket for winter hiking" into the search bar, and insulated, waterproof jackets show up on the results page. Even though none of the product titles include t
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Ecommerce product discovery: Help shoppers find more
Shoppers don't normally touch your search bar when they first land on your ecommerce website. They will scroll, click through categories, and follow recommendations instead, which is exactly why ecommerce product discovery matters as much as search does.
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Best ecommerce product recommendation engine
Product recommendations drive up to 31% of ecommerce revenue, and shoppers who interact with recommendations are 4.5x more likely to add products to their cart and complete a purchase. An ecommerce product recommendation engine helps enterprise brands con
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Why enterprise brands are ditching legacy stacks for the new AI Customer Journey Integration by Nosto & Klaviyo
AI-native. Designed for tomorrow's commerce. Enterprise commerce teams face an impossible equation: how to enable agentic commerce and hyper-personalization while scaling their businesses globally. Preferably overnight, unifying every customer touchpoint,
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Ecommerce search autocomplete - a platform guide
How quickly do shoppers find the products when they type into your ecommerce search bar? These high-intent visitors are 2-3x more likely to buy than other browsers, yet a lot of brands still have a search engine that cannot comprehend simple typos, synony
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Ecommerce search best practices for large catalogs
Online retailers lose nearly $300 billion just because shoppers can't find the product they are looking for. Despite that, too many brands still leave their search bars on autopilot instead of using them to drive sales and keep customers coming back. As y
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Experiment beyond the storefront: new A/B testing levers driving ecommerce growth
Over the past decade, A/B testing has become a standard part of the ecommerce toolkit. Should the homepage promote a campaign or a new collection? Should reviews sit above or below the fold? Which CTA wording converts better? Which category page layout pe
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Tech stack
Technologies named in job postings at Nosto over the last 12 months, by layer, with the share of postings for each.
Technologies in use
28
Postings analysed
3
Stack modernity
89/100AI adopter
Languages
JavaScript
Node JS
PHP
Python
Frameworks & libraries
Flask
React.js
TensorFlow
Vue.js
Databases
Amazon Redshift
ElasticSearch
Redis
Cloud & platforms
AWS
Amazon S3
GitHub
Grafana
AI & ML
ChatGPT
Claude
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Full Nosto tech stack
28 technologies · by team · pay by technology · changes · similar stacks
Growth
Hiring Momentum
69/100
Growing
Open positions
3
1 opened / 0 closed in 30 days
ATS activity
Every ~5 hours
Today
Hiring Dynamics
+100%
Hiring Focus
The percentage next to each role is its share of the company's job openings over the last 90 days; the arrow shows the shift versus the previous period.
Leadership
33% ▲
HR
33% ▲
Sales
33% ▲
Activity Timeline
New location: Helsinki
Nov 2026
Offices
Where the company hires and what each office is for
Cities
1
Hiring now
1
Countries
1
Busiest office
Helsinki
Helsinki
Finland
HQ
Helsinki
2 open roles 2 posted in 90 days 50% remote 50-200 est. staff
hires for Leadership, HR
00180 Helsinki,
Jobs
In office · Helsinki
Python
JavaScript
Java
PHP
Node JS
Scala
Flask
Java
Gradle
Databases
Redis
ElasticSearch
Amazon Redshift
AI/ML
Copilot
Claude
ChatGPT
TensorFlow
OpenAI
Machine Learning
Frontend
Vue.js
React.js
DevOps
New Relic
CloudFormation
AWS
Docker
Grafana
Graylog
GitHub
Amazon S3
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