Nucleus Research

Let me start by saying I really liked First Republic bank. The level of customer service, built entirely on a foundation of great people, went far beyond any other bank. From friendly staff at desks, to fresh cookies, to a valet at the Palm Beach office t

A long time ago… oh, this will hurt a bit, I remember Jim Barksdale on a Tech CEO panel pointing out that Netscape was present on more than 70% of the desktops (okay kids, look up Netscape on Wikipedia). When Bill Gates was asked how he felt about that hi

Marc Benioff has lost sight of the two most important things he needs to watch as a CEO: his customers and his employees. When was the last time he sat with a small customer to see how they use Salesforce? Does he understand the real cost to deploy, or th

Team building is one of the most fraught responsibilities of a CEO. I remember the old days when corporate retreats involved Outward Bound programs with rope bridges and trust falls were all the rage. Now I love my staff, and if you ask them in front of m

In a recent report, we called out Salesforce for decreasing value and ultimately found that it was no longer a leader in the CRM market. The conclusion was that Salesforce customer satisfaction was on the decline and most organizations would be better ser

Walk into any store and you may not immediately notice it, but signage is everywhere. It entices, informs, and convinces, all while maintaining consistent branding. Home Depot's signage may look handwritten, but we all know it isn't. It's purposely design

I'm going to ignore social and political commentary and, as is our focus, just stick to the facts (although the economist in me is reeling). Evelyn McMullen recently published a research report looking at the rise of on-demand pay solutions (w5 - More wor

With many solutions delivered through a SaaS model, renewal time is a good time to take stock in the value of the solution. Before you sign the renewal here are a few things you should consider. Are you using the solution the way you expected? It's easy t

As I write this, Ford just announced it's pausing production at its Hermosillo plant in Mexico citing supply shortages. Not good for Ford since the plant makes some of Ford's most popular products, but as they noted, without critical components it's hard

We recently published a research note calculating the value of Blackline ECS (electronic close software) on top of Oracle ERP (do I need to explain ERP?). Isaac Gould found great value in the combination, concluding that organizations who chose Blackline