Refinery89

Welp! In September 2026, Google announced yet another spam update. This is the fourth one in 2026, following the previous ones in March, June, and August. Google mentioned that it may take about two weeks to fully roll out across all languages and regions

La alianza incorpora medición de brand lift a la solución Brandformance y permitirá analizar awareness, consideración, preferencia e intención de compra dura...

Refinery89, the leadinginternational AdTech platform in Europe and LATAM, has today announced a strategic partnership withBrand Metrics, a global leader in brand lift measurement technology, to bridge the gap between awareness and performance.

Amsterdam, 15 september 2026: Refinery89, het toonaangevende internationale AdTech-platform in Europa en LATAM, heeft vandaag een strategisch partnerschap aangekondigd met …

We're excited to announce a strategic partnership with Brand Metrics, a global leader in brand lift measurement technology. This collaboration enhances our Brandformance solution. It offers real-time brand lift data, giving advertisers and agencies worldw

Publishers! You might want to keep this in mind to stay ahead. Google has announced that, starting February 17, 2027, impression measurement for display inventory will change in Google Ad Manager and AdSense from the count-on-download (COD) method to begi

Search is evolving. We've moved past keywords to direct answers to AI-generated responses. People don't want to browse endlessly for an answer to their questions anymore. They want instant responses. That shift in behavior paved the way for the rise of AE

Q4 is PACKED with the biggest shopping holidays of the year. Advertisers are fighting for their lives to get their ads in front of the perfect audiences. They're spending their budgets like there's no tomorrow and the demand for premium ad space is off th

Google Search Central is back at it again. Barely two months after the last one, Google recently announced the rollout of its August 2026 spam update. This is the third spam update this year following June and March 2026. Our team has already seen some pu