Salt XC

Salt XC is a Toronto-based North American marketing agency that creates connected brand experiences through creative, digital, media and in-store retail programs for its clients. It belongs to Tracxtion, a hybrid agency network combining strategy, creative, media, experiential marketing and AI-enabled content production, and it also places its own sales representatives in retail stores such as Best Buy on behalf of technology brands. It hires account executives and directors, creative directors, designers, copywriters and content creators, media and strategy specialists, finance and people staff, and part-time retail sales representatives across Canada and the United States.