Overview
News
Technologies
Salaries
Products
People
Growth
Offices
Jobs
Financials

Overview

SmartAsset is a trusted brand that helps individuals make smart financial decisions. With a commitment to accuracy and actionable advice, SmartAsset provides personalized calculators, educational tools, and consumer-focused financial information. Their online platform, SmartAdvisor, connects consumers with financial advisors through a national marketplace, facilitating informed decisions and financial planning. Reaching approximately 75 million people each month, SmartAsset empowers users by providing valuable insights and guidance. Their values of empowerment, trust, adaptability, data-driven decision-making, and collaboration shape their operations. SmartAsset has received recognition for their innovative software and user-friendly design, enabling users to understand the implications of their decisions. They have also been acknowledged as a top financial technology company and have earned prestigious awards for their thought leadership, technological advancements, and financial planning services. Invested in by smart investors, SmartAsset's content and calculators reach millions of users each month, making them a reputable resource in the financial industry.

News

News Newsweek 7 months ago
How much it takes to be middle class in every state: full list
According to a new study, Americans in Massachusetts need the highest annual incomes to be considered middle class, while those in Mississippi need to earn the lowest to fall into this bracket.
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News CNBC 9 months ago
How much one parent needs to earn so the other can stay home in every U.S. state
Many families want or need one parent to stay at home with a young child. While that may help save on child care, the single-earner still needs a decent income.
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News InvestmentNews 1 year ago
From SEO to GEO: How advisors can be discoverable in the age of AI
Google still dominates search, but advisors are shifting to "generative engine optimization" to stay visible on AI search platforms such as ChatGPT.
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News Nerd's Eye View Kitces.com 1 year ago
Weekend Reading For Financial Planners (February 22-23) 2025
This weekend reading kicks off with a recent Cerulli study that while clients are satisfied with their advisors, many face client acquisition challenges.
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News CNBC 2 years ago
People making $200,000 or more are flocking to these 10 states: Florida is No. 1
Florida topped the list for net gains of high-earning households, according to a SmartAsset study. California and New York came in last.
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News Business Insider 2 years ago
Singles need $96,000 a year to live comfortably in the biggest US cities, says SmartAsset
Living comfortably alone requires an income close to six figures, SmartAsset found, but that figure jumps to almost $140,000 for New York City.
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News CNBC 3 years ago
These are the most and least expensive U.S. airports to fly out of-JFK, LAX didn't make either list
SmartAsset examined the average domestic flight price from 72 major airports over the course of one year.
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Tech stack

Technologies named in job postings at SmartAsset over the last 12 months, by layer, with the share of postings for each.
Technologies in use
13
Postings analysed
4
Stack modernity
77/100
Languages
SQL
Java
Node JS
JavaScript
Cloud & platforms
AWS
Figma
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Full SmartAsset tech stack 13 technologies · by team · pay by technology · changes · similar stacks

Growth

Hiring Momentum
56/100
Growing
Open positions
2
1 opened / 1 closed in 30 days
Median time-to-fill
43 days
faster than 31% of the market
ATS activity
Every ~4 hours
Today
Hiring Dynamics 0%
Hiring Focus
The percentage next to each role is its share of the company's job openings over the last 90 days; the arrow shows the shift versus the previous period.
Backend
40% ▲
Design
20% ▼
Marketing
20% ▼
Sales
20% ▼
Activity Timeline
Added Scrum to stack Sep 2026
Added Agile to stack Sep 2026

Offices

Where the company hires and what each office is for
Cities
1
Hiring now
0
Countries
1
New York United States
HQ
Financial Advisors, Get Matched With Investors
50-200 est. staff
122 E 42nd St., Suite 4300, New York, NY 10168-4201
company site

Jobs

≈ $97k – $192k per year (Estimated) · Equity · Remote (United States) · 3+ years exp · United States
JavaScript
Java
PHP
SQL
Node JS
WordPress
DevOps
Terraform
CloudFormation
CI/CD
Git
AWS
Cybersecurity
Least Privilege
Management
Agile
Scrum
Apply

Financials

Total raised
$30.4M
Latest round
Venture - Series Unknown
Funding rounds
3
Funding rounds
Round Announced Amount
Venture - Series Unknown 2018 $28M Details
Venture - Series Unknown 2012 $1.5M Details
Seed 2012 $900k Details