Sonder

Sonder is a free, open-source markdown editor for Mac. It opens your own folder of .md files and gives you Focus Mode and the AI tools you already have.

This podcast first appeared on Marketing Publication Mi3 here Retail Media Builds Bridges: Canada's leading department store Holt Renfrew on how marketing and merch alignment powers growth in demand, CX and profit. Listen to the podcast "What's been most

This video first appeared on appeared on the Wise Marketer as part of their Executive Interview series here Watch video here Owned Media: Why CMOs Need to Embrace This $500Bn Opportunity The CMO Council / Wise Marketer Interview Series features creative a

This article first appeared on The Drum website here. Retailers like Walmart and Costco understand media & merchandising alignment is critical, write Andrew Lipsman & Jonathan Hopkins. Retail media networks (RMNs) are apparently facing an existential cris

This article first appeared on the CMO Council website here A new report from independent owned media experts Sonder has sized the global market at $573Bn. Yet many senior marketers still don't appreciate the potential leverage of models in both marketing

Listen to the podcast here "We've consistently seen this model reduce investment in paid media to an average of 20 per cent. Once you understand the value of owned media channels to your marketing plans, it can reframe the thinking within an organisation.

This article first appeared on Mi3 here. Despite a multi-year bull run in retail media globally, there was an abundance of retail executive teams around the world disappointed with their retail media network initiatives. That's largely because of a mislea

At a certain point in my life it dawned on me that other people are people too.That guy bent over with Fentanyl? A whole world: boyhood, rites of passage, dreams, regrets, memories, crushes - the works.The evil billionaire? Old wounds, sincere beliefs, ti

This article first appeared on the ANA website here. Recent weeks have seen an eye-grabbing, hand-wringing storyline take hold in media press: Retail media is faltering and entering a backlash phase. But as pundits debate whether retail media has peaked,