Sotrender
sotrender.com
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Overview
Sotrender is a Warsaw analytics company founded in 2011 as a spin-off of academic research on social networks. Its platform measures social media performance, audience structure and advertising effectiveness for brands and agencies. The company also publishes widely cited reports on the Polish social media market.
News
Sotrender: TikTok z najwyższym wskaźnikiem zaangażowania, Facebook najniżej
Sotrender przeanalizował ponad 10 tys. profili marek, mediów i twórców. W pierwszym kwartale 2026 roku TikTok miał najwyższy Engagement Rate (wskaźnik zaangażowania), Instagram - stabilne wyniki, a Facebook -...
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Report
Rusza Sotrender Ads. Automatyczna analiza i raportowanie Facebook i Instagram Ads
Firma Sotrender, zajmująca się analityką sieci społecznościowych, wprowadza na rynek Sotrender Ads - automatyczną analizę i raportowanie Facebook i Instagram Ads.
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Report
Quick Guide to Identifying Bots and Trolls on Social Media
How can you identify fake accounts, bots and trolls in social media? What are the most common indicators? When should you react?
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Report
How the biggest UK brands use hashtags to boost Facebook performance?
Sotrender Research Team analyzed top 100 biggest Facebook Pages of UK brands to examine hard data regarding the use of hashtags and its effectiveness.
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Report
Dark Social Media, shareability You don't see - a report by Sotrender
Sotrender presents a new report about Dark Social Media on the example of social media activities of IT brands and tech blogs.
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Report
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