Supercast

Supercast is a Canadian company founded in 2019 that provides the subscription infrastructure independent podcasters use to sell memberships directly to listeners. Its model matters because podcast advertising pays poorly for shows with small but devoted audiences, whereas a few thousand paying subscribers can support a creator entirely, and the platform handles the private feeds, billing and access control that makes that possible. Based in Vancouver, it takes a percentage of subscription revenue rather than charging a fixed fee, and it works with podcasters who want to own their audience relationship rather than rent it from a platform.