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TheDesk.net offers the latest news and analysis on the business of streaming media, broadcast TV, media, measurement and advertising.

News

Blog 2 months ago
DIRECTV launches new ad spots with Saquon Barkley, Adamari López
(Still frame via video, courtesy DIRECTV/Graphic edited by The Desk) DIRECTV has launched two national marketing campaigns aimed at promoting its live television, streaming and genre-based programming packages. One spot features Philadelphia Eagles runnin
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Blog 2 months ago
Sinclair seeks FCC approval to acquire CW Network affiliate in Michigan
(Photo via Wikimedia Commons) Sinclair, Inc. this week filed an application with the Federal Communications Commission (FCC) seeking permission to acquire a CW Network affiliate in Flint, Michigan, The Desk has learned. The proposed deal involves WBSF (Ch
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Blog 2 months ago
Press groups sue Trump over early access to Truth Social posts
Donald Trump. (Photo by Gage Skidmore) A news outlet and a press freedom organization are suing the White House, President Donald Trump and a number of other people over a decision by Trump Media & Technology Group (TMTG) to sell early access to official
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Blog 2 months ago
Charter, Optimum restore regional news pact
(Photo by Boris Hamer) Charter Communications and Optimum have restored a regional news pact that will restore regional news channels to each other's pay television services, the companies announced on Wednesday. Under the agreement, Spectrum News NY1 wil
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Blog 2 months ago
Philo brings full Discovery Plus catalog into app for bundled subscribers
Philo includes access to the ad-supported tiers of HBO Max and Discovery Plus as part of its core pay TV package. (Courtesy image) Philo is making it easier for its subscribers to watch content from Discovery Plus by integrating its library of lifestyle a
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Blog 2 months ago
State of Streaming: Tim Rowe interviews Matthew Keys, Publisher, TheDesk.net (August 11, 2026)
The tables are turned on The Desk as State of Streaming's Tim Rowe interviews our publisher Matthew Keys about the origin of the website and the evolution of video from the days of broadcasting to the era of streaming media. Click or tap here to watch the
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Blog 2 months ago
Comscore to lay off workers under business realignment plan
(Courtesy logo, Graphic by The Desk) Comscore has launched a broad restructuring and business realignment plan that will include cost reductions, changes to its operating model and new investment priorities intended to support long-term growth. This week,
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Blog 2 months ago
Gracenote to help improve search, ad opportunities across Tubi, Fox One
Tubi offers hundreds of television shows and movies that are available to stream for free. (Courtesy graphic) Fox Corporation has signed an expanded deal with Nielsen's metadata business Gracenote that is aimed at enhancing content discovery and advertisi
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Blog 2 months ago
Newsmax preps lawsuit over FCC broadcast TV ownership vote
Christopher Ruddy, the founder and CEO of Newsmax, testifies before the Senate Commerce Committee on February 10, 2026. (Still frame via web video) Newsmax is preparing to sue the Federal Communications Commission (FCC) over a recent vote to eliminate a l
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Blog 2 months ago
Deals with streamers helps radio-focused iHeart pivot during Q2
The San Francisco office of iHeartMedia. (Photo via Wikimedia Commons) Radio broadcaster iHeartMedia was able to narrow its financial loss during the second quarter (Q2) of the year as new partnerships with streaming video platforms like Netflix began to
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