Overview
Technologies
Salaries
Products
People
Growth
Offices
Financials

Overview

Vita Coco is a brand that offers a wide range of products and services centered around the goodness of coconuts. Their story began in 2003 when two friends discovered the hype surrounding coconut water from two Brazilian women they met in a New York City bar. Inspired by this, they launched Vita Coco in the U.S. From 2011 to 2014, Vita Coco experienced tremendous growth, becoming a household name and attracting celebrity investors. However, they didn't stop there. Recognizing the positive impact of coconut production on farming communities, they launched The Vita Coco Project®, aiming to positively impact 1 million people in coconut farming communities worldwide. Vita Coco offers an array of coconut water flavors, such as the original, pineapple, and peach & mango, available in various pack sizes and quantities. They also have other coconut-based products like Coconut Juice, Coconut Milk, and Barista Powder. Through their commitment to spreading the goodness of coconuts and empowering farmers, Vita Coco has become a brand renowned for its better-for-you products. Join their mission and explore their range of delicious and nutritious coconut-based offerings.

Tech stack

Technologies named in job postings at Vita Coco over the last 12 months, by layer, with the share of postings for each.
Technologies in use
4
Postings analysed
6
Stack modernity
58/100
Cloud & platforms
Power BI
Cognos
Developer tools
Microsoft Excel
Practices & domains
GMP
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Salary insights

Compensation ranges based on this company's open jobs
Median
$130k
Typical range
$130k – $170k
Open positions
3
2 Jobs
Middle 50%
Architect 50%
Level Jobs Median Typical range
Middle 1 $130k $130k
Architect 1 $170k $170k
Highest paying role Director of 3Pl Warehouse Operations $170k
Normalized to USD per year

People

Charles van Es
Executive Officer
Corey Baker
Executive Officer
Jane Prior
Executive Officer
Martin Roper
Executive Officer, Director
Jonathan Burth
Executive Officer
Aishetu Dozie
Director
Shelley Broader
Director
Michael Kirban
Director
Ira Liran
Director
John Zupo
Director
Kenneth Sadowsky
Director
Jane Morreau
Director
Names and roles come from public filings, company registers and the company's own site. Is this you? Correct or remove · How we handle this data

Growth

Hiring Momentum
90/100
Scaling fast
Open positions
10
7 opened / 5 closed in 30 days
Median time-to-fill
36 days
faster than 35% of the market
ATS activity
Every ~5 hours
10/28/2026
Hiring Dynamics +100%
Hiring Focus
The percentage next to each role is its share of the company's job openings over the last 90 days; the arrow shows the shift versus the previous period.
Sales
33% ▲
Finance
17% ▼
Operations
17% ▼
Management
11%
Marketing
11%
Administrative
6% ▼
Actively hiring for Sales (+3 in 30 days)
Activity Timeline
New location: Dallas Oct 2026
New location: Singapore Oct 2026
Added GMP to stack Oct 2026
Added Agile to stack Oct 2026
New location: United States Sep 2026
New location: Boston Sep 2026
Added Microsoft Office to stack Sep 2026
New location: Charleston Sep 2026
Added Instagram to stack Sep 2026
Added ClickUp to stack Sep 2026

Offices

Where the company hires and what each office is for
Cities
5
Hiring now
5
Countries
4
Busiest office
New York
Loading the map
Headquarters Builds here Office with open vacancies Tap a pin for the office
New York United States
HQ
New York (HQ)
2 open roles 7 posted in 90 days 50-200 est. staff $150k Avg Salary
hires for Finance, Operations
seen since May 2026 careers board, job postings
Hamburg Germany
Sales office
Hamburg Office
2 open roles 3 posted in 90 days 50-200 est. staff
hires for Sales, Operations
seen since Aug 2026 careers board, job postings
London United Kingdom
Sales office
London Office
1 open roles 2 posted in 90 days 10-50 est. staff
hires for Sales
seen since Aug 2026 careers board, job postings
Singapore Singapore
Regional office
Remote, Singapore
1 open roles 1 posted in 90 days 10-50 est. staff
hires for Industrial Engineering
seen since Oct 2026 careers board, job postings
Boston United States
Sales office
Remote, United States
1 open roles 1 posted in 90 days 10-50 est. staff
hires for Sales
seen since Sep 2026 job postings
Earlier presence
Chicago, United States 1 open roles · last posting Aug 2026
Minneapolis, United States 1 open roles · last posting Jul 2026
Toronto, Canada 1 open roles · last posting May 2026
Charleston, United States 1 open roles · last posting Sep 2026