YPulse
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Overview
We decode youth culture so your brand doesn't have to—translating the complex world of 8-39-year-olds into actionable insights that keep you relevant.
News
YPulse Launches YPulse MCP, Connecting Claude, ChatGPT, and Gemini to over 21 Billion Verified Datapoints on Gen Z and Gen Alpha
NEW YORK, July 21, 2026--YPulse, the leading authority on Gen Z and Gen Alpha research, announced YPulse MCP, an AI connector that lets users integrate YPulse's proprietary youth data directly into their AI tools and agentic workflows. Claude, Copilot, Ch
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Daily Research News Online no. 40102 - YPulse MCP Launch Puts Youth Culture Data into AI Tools
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Gen Z is Turning YouTubers into Box Office Giants
Wondering who the next big director or IP is? Look no further than YouTube.
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YPulse Reveals The Coolest Brands In 2026
NEW YORK, March 05, 2026--Leading youth research and intelligence platform, YPulse, today releases its Cool Brands 2026 report - a comprehensive ranking of brand coolness among 13-39-year-olds.
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Snacking Report
In YPulse's 2025 Snacking report, we dive into when and where young consumers are eating snacks, what exactly their favorite treats are, and how open they are to trying new flavors.
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New Offering From YPulse Decodes and Measures Tweens Thoughts, Actions and Purchases Financial Post
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IOC urged to help overturn French headscarves ban at Olympics
Human rights groups say prohibition has left Muslim athletes feeling 'invisibilised, excluded and humiliated'
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