JOB DESCRIPTION:
Role Overview
We are seeking a visionary and commercially astute leader to head the EMEA Centre of Excellence for Retail Sales, a $500M+ portfolio spanning both offline and eCommerce channels. This high-impact role will shape and execute the commercial strategy across Europe, Africa, and emerging global markets, with a mandate to double revenue and elevate sales excellence across the region.
As the architect of our retail transformation, you will lead a cross-functional team to drive strategic execution, customer engagement, revenue growth, and market expansion. You will also play a pivotal role in global commercial excellence initiatives across ANI’s international markets.
Key Responsibilities
1. Commercial Strategy & Sales Excellence
- Lead the design and execution of regional commercial strategies, including 4Ps planning, performance management, advanced sales training, and new product launches.
- Champion customer-centric excellence through joint business planning, negotiation strategies, and best-in-class retail execution.
- Drive revenue growth management initiatives including pricing optimisation, gross-to-net analysis, and ROI-based investment planning.
- Optimise distributor and merchandiser performance through robust analytics and KPI frameworks.
- Leverage retail data and insights to inform strategic decisions and drive continuous improvement.
2. Growth Acceleration & Market Expansion
- Act as a growth catalyst, partnering with local market leaders to build data-driven business cases that unlock new distribution channels and deepen market penetration.
- Lead commercial readiness for a robust innovation pipeline across Ensure, PediaSure, and Glucerna, ensuring successful launches in-store and online.
- Spearhead geographic expansion into France, Benelux, and other high-potential markets, with a focus on eCommerce acceleration and omnichannel excellence.
3. Global Collaboration & Special Projects
- Represent EMEA in global ANI commercial excellence workstreams, contributing to international initiatives in eCommerce, gross-to-net optimisation, and sales capability building.
- Lead special projects to address business challenges or capitalise on emerging opportunities, providing strategic guidance and hands-on support to local markets.
Candidate Profile
Experience & Expertise
- Progressive experience in retail, eCommerce, or commercial leadership roles within fast-paced, growth-oriented environments.
- Proven track record in developing and executing commercial strategies that drive measurable business impact.
- Deep understanding of digital commerce, retail operations, and how to scale them across diverse markets.
- Strong analytical mindset with the ability to translate data into actionable insights and strategic decisions.
- Experience in healthcare, nutrition, or FMCG sectors is preferred.
Leadership & Skills
- Strategic thinker with a hands-on approach and a bias for action. Exceptional cross-functional leadership and stakeholder management skills.
- Strong project management capabilities with a track record of delivering complex initiatives on time and within budget.
- Comfortable navigating ambiguity and driving change in matrixed, global organizations.
Education
- Bachelor’s degree in Business, Marketing, or a related field; MBA or equivalent advanced degree is a plus.
- Proficient in business tools and analytics platforms (e.g., Excel, Power BI, CRM systems).
Why Join Us?
This is a rare opportunity to lead a high-growth, high-visibility function at the heart of our EMEA strategy. You’ll work with passionate teams, shape the future of retail nutrition, and make a meaningful impact on the health and lives of millions.
The base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.

