Business Development Manager

Job Title: Business Development Manager - New Client Acquisition

Job Location: Bangalore

Role Overview

AdLift Marketing is seeking a Business Development Manager (4-5 years’ experience) to drive new business growth through both inbound and outbound channels, with a strong emphasis on inbound. You will own the lead conversion funnel, manage client relationships, and work closely with cross-functional teams. The ideal candidate will be highly proactive, data-driven, and experienced in working with CRM tools to manage pipelines, track leads, and convert them into long-term clients.

Key Responsibilities:

· Manage inbound leads from marketing campaigns, website inquiries, and referrals; qualify, nurture, and convert them into clients.

· Drive outbound prospecting through LinkedIn, emails, and targeted outreach to create additional opportunities.

· Own the sales pipeline -track leads, update stages, and maintain data accuracy using CRM tools (HubSpot/Salesforce/Zoho).

· Deliver pitches & proposals tailored to client needs; collaborate with internal teams to build solution-based presentations.

· Negotiate and close deals to achieve monthly and quarterly revenue targets.

· Build strong relationships with prospective clients and key decision-makers to improve engagement and conversions.

· Conduct market research to identify new segments, emerging trends, and competitive insights.

· Prepare regular reports on pipeline status, lead conversions, and sales performance for leadership review.

· Partner with marketing & account teams to improve lead quality, accelerate conversions, and ensure smooth client onboarding.

Required Skills & Qualifications

· 4-5 years of experience in Business Development or Sales, preferably in a digital marketing/agency environment.

· Strong experience in managing inbound leads and converting them into clients.

· Hands-on expertise with CRM tools (HubSpot, Salesforce, Zoho, etc.) for pipeline tracking and reporting.

· Excellent communication, presentation, and negotiation skills.

· Ability to understand client needs and pitch relevant digital marketing solutions.

· Proven track record of achieving sales targets and managing end-to-end BD cycles.

· Strong relationship-building and stakeholder management skills.

· Self-driven, proactive, and comfortable working in a fast-paced environment.

· Analytical mindset with the ability to generate insights from sales/CRM data.