Marketing Copywriting Intern

岗位职责 / Responsibilities

We are looking for a creative and detail-oriented Marketing Copywriting Intern to support our Italian market marketing activities. This role is ideal for someone passionate about language, creativity, consumer psychology, and digital marketing, with a strong understanding of Italian culture and online communication trends.

You will work closely with the local marketing team on copywriting, proofreading, creative ideation, social media content creation, and other marketing-related activities to help strengthen brand communication and engagement across multiple touchpoints.

Job Responsibilities:

Proofread, edit, and localize Italian copy for marketing materials to ensure clarity, consistency, grammar accuracy, and alignment with brand tone of voice.

Develop and write compelling copy for promotional campaigns, including but not limited to product listings, social media posts, digital ads, technical FAQ website copy, blog posts, marketing survey copy, mobile/software app copy, packaging, product manuals, technical video copy, and more.

Create engaging and localized social media copy for official brand channels, helping build a stronger brand personality and maintain positive interactions with the community.

Contribute creative ideas and participate in brainstorming sessions for campaigns, launches, and content directions.

Collaborate with the marketing team to develop product messaging strategies tailored to the Italian market.

Assist in reviewing and proofreading team members’ copy when needed.

Support additional marketing activities and cross-functional projects as required, including campaign coordination, influencer collaborations, market research, event support, and creative asset organization.

任职要求 / Requirements

Job Requirements:

Bachelor’s degree or currently pursuing studies in Marketing, Communications, Journalism, Languages, or related fields.

Native Italian speaker with excellent writing and proofreading skills. Working proficiency in English is required; Chinese is a plus.

Strong understanding of Italian culture, online trends, and local consumer communication styles.

Creative mindset with the ability to write engaging, conversion-oriented, and culturally relevant copy.

Strong attention to detail and commitment to producing high-quality, error-free content.

Interest in branding, social media, digital marketing, and consumer psychology.

Ability to multitask and manage deadlines in a fast-paced environment.

Good teamwork and communication skills.

Familiarity with social media platforms and digital communication trends.

Flexible and proactive attitude, especially during major campaign periods or product launches.

Other Specifications:

Job Type: Full-Time

Location: Milan (hybrid)

Job Status: Full-time internship

Education Level Required: Bachelor's Degree