Brand Manager

Role Description

This is a fulltime onsite role located in Cairo Egypt for a Brand Manager at Br s. The Brand Manager will be responsible for developing and implementing brand strategies managing marketing campaigns analyzing market trends and ensuring brand consistency.

key responsibilities

• Develop and execute brand strategies aligned with company objectives and market trends.
  
• Manage brand positioning messaging and tone across all channels and platforms.
  
• Lead marketing campaigns (online & offline) from concept to execution and performance analysis.
  
• Collaborate with internal teams (content partnerships design product) to ensure brand consistency.
  
• Monitor brand performance using analytics tools and generate actionable insights.
  
• Oversee content and creative development in coordination with designers and agencies.
  
• Manage and grow Braes Egypt s digital presence across social media and other platforms.
  
• Conduct market research and competitor analysis to identify opportunities and threats.
  

• Bachelor s degree in Marketing Business Administration or a related field (Master s is a plus).
  
• 3 5 years of experience in brand management marketing or a related role.
  
• Experience working in beauty or hair products is a strong advantage.
  
• Proficiency in digital marketing tools social media platforms and performance tracking.
  
• Ability to lead campaigns manage timelines and work crossfunctionally.