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Confirmed on the employer's own hiring board on Sep 26, 2026. First seen by Alion on Sep 26, 2026.

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Founded in 2020, Choice is an innovative European FoodTech startup providing an all-in-one SaaS platform for restaurants and hospitality businesses. Headquartered in Prague, Czech Republic, the company offers a comprehensive suite of digital tools, including contactless QR code menus, table ordering systems, POS integrations, and delivery management. Through its integrated CRM, loyalty programs, and automated payment solutions, it enables dining venues across Europe to streamline operations and enhance guest experiences.
Format: remote/full-time / Mon-Fri

Location: Bucharest

Romanian language - min. C1 level

English - min. B2 level

About us:

Choice is a leading European food-tech B2B SaaS platform. We empower over 30,000+ restaurants across 20 countries to increase their revenue through a unified digital ecosystem: QR payments, online reservations, and delivery management.

With key offices in Prague and Warsaw, we are building a dynamic team of enthusiasts who value flexibility, zero bureaucracy, and the freedom to experiment. We are a start-up with a proven track record of success, actively scaling across Europe.

[Forbes about Choice]

We are looking for a S ales Development Representative (SDR) to join our Sales team and support the early stage of the sales pipeline.

This is a pre-sales, outbound-focused role, where your main responsibility is not closing deals, but creating qualified opportunities for the Sales team.

What this role is about:
  • Conduct high-volume outbound cold calling (up to 30-40 calls per day)
  • Identify and engage potential B2B clients in initial conversations
  • Deliver short, structured product introductions (value-focused, not full sales pitch)
  • Build rapport and generate interest in the solution
  • Qualify leads based on predefined criteria
  • Book discovery/demo meetings for Sales Representatives
  • Ensure smooth handover of qualified opportunities to the Sales team
  • Maintain accurate CRM records of all interactions and outcomes
Important clarification of the role:
  • This is not a closing sales role
  • This is not full-cycle sales
  • This is a pre-sales / outbound prospecting function
  • Your success is measured by qualified meetings booked, not revenue closed
Who we are looking for:
  • Strong verbal communication and confidence in cold outreach
  • Ability to deliver a short, structured pitch clearly and naturally
  • Comfortable with high-volume outbound activity
  • Experience in SDR / BDR / call center / pre-sales roles is a strong advantage
  • KPI-driven mindset and resilience in fast-paced environments
  • CRM experience (logging calls, outcomes, and pipeline activity)
  • Romanian language (not less than C1) + English (B2 for internal communication)
What we offer:
  • Competitive salary
  • Clear career path into Sales Representative / Account Executive roles
  • Structured onboarding and sales training
  • Opportunity to work in a fast-scaling international SaaS company
  • Direct exposure to experienced Sales teams and deal cycles
  • Transparent KPIs and growth-oriented culture
If you enjoy initiating conversations, opening doors, and building pipelines - this role is for you.

_______________________________________________________________________________________________________

By applying for this position, you consent to the processing of your personal data by Choice for recruitment purposes in accordance with the GDPR.

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