Senior Sales Director – Private Sector

Senior Sales Director - Private Sector

About LeadXera

LeadXera is Classera's AI-powered, all-in-one Training Management System (TMS) designed to accelerate workforce development through personalized and gamified learning. The platform enables organizations to manage scalable training programs, streamline learning operations, track performance and engagement, and deliver measurable development outcomes for employees, partners, and customers.

Target Segment

This role will focus on private-sector organizations in Saudi Arabia seeking digital Human Capacity Development solutions. Target clients include medium and large enterprises across key industry verticals that require scalable solutions for employee onboarding, upskilling, reskilling, professional development, engagement, and training performance measurement.

About the Role

We are looking for a results-driven Senior Sales Director - Private Sector to drive new business growth and expand LeadXera's presence across the Saudi private sector.

The ideal candidate has strong experience selling Human Capacity Development products and services, SaaS, software, or digital solutions to corporate clients, with a proven ability to manage the full sales cycle, build a healthy pipeline, and close new business opportunities.

Key Responsibilities

• Identify and develop new business opportunities across private-sector organizations in Saudi Arabia.
• Understand corporate Human Capacity Development needs and how they vary across different industry verticals.
• Manage the full sales cycle, from prospecting and qualification through solution positioning, negotiation, and closing.
• Build and maintain a strong sales pipeline aligned with revenue targets.
• Present LeadXera's training management solutions and translate platform capabilities into clear business value and measurable client outcomes.
• Develop relationships with key decision-makers and senior stakeholders, including HR, Learning and Development, Human Capital, Transformation, and business leaders.
• Prepare tailored commercial proposals, presentations, account plans, and sales forecasts.
• Use digital prospecting tools, market intelligence, and client networks to enrich the pipeline and generate qualified opportunities.
• Maintain accurate opportunity and activity records in the CRM.
• Collaborate with Product, Presales, Marketing, and Implementation teams to design relevant solutions and ensure a smooth transition from sales to delivery.
• Monitor market trends, client needs, active partners, and competitor activities within the Human Capacity Development segment.
• Consistently achieve individual and team sales targets.

Requirements

• Saudi national.
• Based in Riyadh or willing to relocate.
• Bachelor's degree in Human Resources, Learning and Development, Business Administration, Marketing, Information Technology, or a related field.
• Approximately 4-5 years of relevant sales or business development experience.
• At least 2 years of experience selling Human Capacity Development products or services to corporate clients.
• Deep understanding of the Human Capacity Development market, key client needs and pain points, and active partners and competitors.
• Strong network of potential clients and partners in the Human Capacity Development segment.
• Proven experience selling SaaS, software, digital learning, or technology-enabled training solutions.
• Strong background in B2B sales within the Saudi private sector.
• Demonstrated experience managing the full sales cycle and closing deals.
• Demonstrated experience using digital tools for client outreach and pipeline enrichment.
• Strong hunter mindset with excellent prospecting, consultative selling, and negotiation skills.
• Experience using CRM systems and managing sales pipelines, forecasts, and targets.
• Previous team leadership or team lead exposure is preferred.
• Strong Arabic and English communication skills.