Content Manager (Digital Signage)

About Creative Realities

Creative Realities, Inc. (NASDAQ: CREX) is a full-service, digital signage solutions company with a passion and purpose of connecting brands and people in spaces and places they love. We design, develop, deploy, and maintain digital experiences that are contextually relevant, omni-channel, and specific to the physical environment. Our approach is consultative, tech-agnostic, and solution centric. Our capabilities are end-to-end with the ability to deploy at scale - whether its thousands of locations or a single flagship experience. We specialize in key verticals including Automotive, C-Store, QSR, Heath Care, Retail, and Sports & Entertainment with extensive experience in how digital transforms these environments. Our purpose-built CMS software and ad-revenue / monetization platforms are considered best in class and serve as the backbone for successful installations and ongoing support. Visit www.CRI.com for our full story.

Position Summary

The Content Manager leads day-to-day content operations for Food & Beverage clients across QSR, IPTV, and C-Store, from new-client conversions through ongoing menu and venue updates. The role manages a team of Content Ops Specialists, owns intake before any build starts, and keeps deployments accurate, on time, and inside SLA across enterprise networks.

Reporting to the Sr. Manager, F&B, Content Ops, the Content Manager is the team's day-to-day escalation point and a working lead on the largest client programs, partnering with Sales, PMO, Product, Creative, and Support.

Key Responsibilities

Team Leadership

• Lead and develop a team of Content Ops Specialists, assigning work, setting priorities, coaching, and running performance check-ins.
• Balance the team's workload using the resource plan, and flag capacity risk early.
• Own quality control on every deliverable before it ships.

Client Delivery and Conversions

• Own content delivery for assigned F&B clients, including menu releases, LTOs, price changes, daypart updates, and venue content.
• Plan and run client conversions to Clarity, covering enterprise structure, site groups, user roles, and content builds, in coordination with Sales, PMO, Product, and Support.
• Size incoming work with the LOE Tool and keep each client's release calendar current.

Intake, Process, and Quality

• Gate intake so no build starts without requirements, a signed project, and source data.
• Manage the content ticket queue against SLA targets, with clear status and handoffs.
• Coordinate POS integration testing with Product, and manage hand-keyed pricing until each integration is live.
• Keep SOPs, runbooks, and client documentation current as platforms and client programs change.

Required Qualifications

• 5+ years in content operations, digital signage, or marketing operations, including 2+ years managing people.
• Experience running multi-site rollouts or enterprise content programs, ideally QSR menu boards or venue content.
• Strong project management: scoping, scheduling, risk tracking, and stakeholder communication.
• Working knowledge of menu content, including pricing, price zones, dayparts, LTOs, and calorie requirements.
• Hands-on experience with ticketing and work-management tools such as HappyFox, Jira, Trello, and Smartsheet.
• Clear, direct written and verbal communication with clients and internal teams.

Preferred Qualifications

• PMP, CAPM, or Agile certification. Content Ops runs Agile in Trello and Jira.
• Experience with POS integrations or menu data feeds.
• Familiarity with HTML and CSS templates.
• Experience in a franchise environment.
• Platform note: Clarity and ReflectView are our proprietary CMS platforms. Platform skills are trained on the job, so no prior experience with them is expected.

Key Competencies

• Leads by example, coaching the team through both routine releases and high-pressure launches.
• Spots capacity and quality risk early and acts on it with a recommended fix.
• Communicates clearly and directly with clients and internal teams.
• Stays steady under deadlines and shifting priorities.

Success in This Role Looks Like

• Accurate deployments inside SLA across assigned F&B clients.
• Conversions delivered on the agreed schedule.
• Complete intake, with no build started on incomplete requests.
• A balanced team, with capacity risk flagged before it reaches delivery.
• Documentation current for every client and process the team runs.

Education

Bachelor's degree in Business, Marketing, Communications, or a related field, or equivalent professional experience.

Core Values The ideal candidate represents these six core values:

• Passionate: We are a group of passionate people. This is the best way to describe TEAM CRI. We work hard and have fun along the way!
• Respectful: We value diversity, merit and unique contributions. We foster a trusting, open and inclusive environment. We treat our clients, partners and our team in a manner that reflects these values.
• Do the Right Thing: We do what we say we will do. Our actions shall always be fully transparent and genuine. Our dealings with clients, co-workers and partners must always be conducted with honesty.
• Helps First: We are stronger when we work together. We help first-whether it’s with our clients or our internal teams.
• Nimble Minded: When conventional thinking and processes fail, we want to be the first to provide fresh ideas and solutions. We break through adversity and respond quickly.
• Expects Excellence: We will measure performance and are accountable for results. We are committed to getting it right.

Benefits

Company paid individual portion of Medical, Dental, Life, Long and Short-Term Disability insurances; access to participate in company Vision insurance and other voluntary benefit programs; eligibility for a high-deductible health plan (HDHP) with HSA option, including HSA company contribution, FSA, DCFSA; 401(k) program, including company paid match of up to 3% of annual salary; paid time off and holiday pay. May be subject to change based on open enrollment periods or at the Company’s discretion.

Equal Opportunity

Creative Realities, Inc. is an Equal Opportunity Employer. All qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.